In an effort to pitch the benefits of a higher education among Latinos in Merced County, California, a local College next week will start distributing fotonovelas, those cheesy photo-stories still popular among many Latin Americans.

According to the Merced Sun-Star, one of the stories titled “College, It’s Worth It: The Story of Antonio Vasquez,” chronicles the life of a recent high school graduate who must choose between working in the fields with his father — or pursuing a college education to follow his dream of becoming a teacher.

Judging from a page shown in the Merced Sun-Star story, it looks the texts were written by someone who was not fortunate enough to go to college (adding an extra realism to the drama, and hopefully making going to college more pressing): “No debes averguenzarte [sic] de tu familia porque no fuimos a la escuela,” says father to his son.