You gotta love marketers, always so concerned with giving us -Latinos- a taste of our home countries.

This time the good deed comes courtesy of Nash Finch Co., the Minnepolis $4.6 billion-annual-sales wholesaler that is taking its Avanza Supermarkets to the growing Hispanic population of Omaha. According to a story this week in Progressive Grocer magazine, “The remodeled store will include more than 400 produce items […] a bakery featuring selections of Latino pastries and rolls; and Hispanic cheeses.”

So, while someone comes forward to inform me what Hispanic cheeses are all about, I’m off to make myself a quesadilla with a good, old queso de Oaxaca.

Smile, say cheese and have a great Hispanic Weekend!