At last! someone other than myself dared criticize Spanish-language television in the U.S. But not precisely for the content of its programs but the alarming amount of fast-food commercials that are contributing to the obesity epidemic among Hispanic.
After reviewing 60 hours of programming airing between 3 p.m. and 9 p.m. on Univision and Telemundo, researchers from the Johns Hopkins Children’s Center found the stations averaged two to three food commercials an hour, with one-third of them specifically targeted to children.
The study, published this week in the Journal of Pediatrics, also suggests that “to reduce the impact of food commercials, young children should be restricted to two hours or less per day of TV, and parent should talk to their children about healthy diet and food choices.”
(I might add parents will be well-advised to suggest their kids read a book or two. After all, holding something with both hands might keep them from sticking them in the cookie jar… or the Doritos bag.)