Category Archives: Food

Just What This Blogger Needed: A Taco Encyclopedia

Posted on June 2, 2013 by

For those of you who still think tacos look like this, there’s literary aid coming your way. Mexican editor Déborah Holtz last night was in Manhattan, presenting La Tacopedia, the result of a five-year taco research documenting everything you’ll ever need to … Continue reading →

Posted in Food, Latin America, Mexico, Pop culture | Tagged , , , , | 3 Comments

7-Eleven Beefs Up its ‘Latin-Inspired’ Food Offering. [Sort of]

Posted on May 30, 2013 by

It was just a matter of time. These days, where everything is Latino this and Hispanic that, you cannot just sleep in your laurels and do nada. That is why 7-Eleven, a company which is as American as apple-pie and … Continue reading →

Posted in Food, Marketing & Advertising | Tagged | 2 Comments

Beware the Giant Afro While Driving in Mexico City

Posted on May 24, 2013 by

And just when I thought the whole Negrito Bimbo marketing couldn’t get any worse, @elderriver this week spotted this Bimbo moving ad in Mexico City.

Posted in Food, Latin America, Marketing & Advertising, Racism | Tagged , , , | Leave a comment

1983 vs. 2012: Watch the Evolution of the Mexican ‘Negrito’

Posted on May 24, 2013 by

If you have ever been to Mexico, chances are you’ve eaten or at least seen a Negrito, an ubiquitous chocolate sweet produced by Mexican food giant Grupo Bimbo and sold pretty much in every tiendita around the country. I ate one as recently … Continue reading →

Posted in Food, Marketing & Advertising, Racism, Television | Tagged , , , , | 2 Comments

“Mexican” Herbs: Don’t Leave Home Without Them

Posted on May 21, 2013 by

Organic food marketers will have you believe that us (i.e. The Mexicans) have a way of going about carrying a bunch of essential herbs, including non-essential nor-necessarily Mexican herbs [peppermint leaf, cumin seed, basil and coriander.] I do carry around … Continue reading →

Posted in Food, Marketing & Advertising, Sal & Pimienta | Leave a comment

Before ‘Space Oddity,’ Chris Hadfield Showed us Why Tortillas are Better than Bread in Space

Posted on May 13, 2013 by

It seems to me that everyone and their mother tonight are talking about the amazing ‘Space Oddity’ cover by Canadian astronaut Chris Hadfield. So I won’t bother you guys with it. However, much more relevant to this blog is Hadfield’s comprehensive … Continue reading →

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Dos Equis Cinco de Mayo Special Combo Features Mexican Cuisine [i.e. Chicken Wings]

Posted on May 5, 2013 by

Speaking of Cinco de Mayo and concoctions that make no sense, Dos Equis is now offering some kind of Cinco de Mayo Combo featuring “Mexican cuisine” (i.e. chicken wings.) In short: When in doubt (about what’s Mexican or not) just stick … Continue reading →

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It’s Cinco de Mayo! Time to Mix Drinks That Make no Sense

Posted on May 4, 2013 by

I hate Cinco de Mayo in the U.S., not so much because it’s a reminder of how clueless people are about Mexican history, but because it is also the time to market some of the stupidest, senseless food & drink concoctions … Continue reading →

Posted in Cinco de Mayo, Food, Marketing & Advertising, Mexico, Stupid propositions | Tagged , , , | Leave a comment

McDonald’s German Mariachi Will Steal Your ‘Herz’ and Make you ‘Lieben’ Chili con Carne

Posted on May 2, 2013 by

Turns out the Germans are not only fond of Mexican food, but they get all festive and dress up in mariachi costumes and all to celebrate a good ‘chili con carne,’ which is actually not a Mexican dish, but who … Continue reading →

Posted in Cinco de Mayo, Food, Marketing & Advertising | Tagged , , , , | 7 Comments

The Arizona Diamondbacks Lure Hispanic Baseball Fans With Culturally Relevant Hot-Dog

Posted on April 30, 2013 by

Los Diamondbacks de Arizona, which is Spanish for The Arizona Diamondbacks, have partnered with the local Univision station to offer Hispanic baseball fans the chance to gobble up at the stadium in a culturally-relevant way: With a $7 “Sonora-style hot-dog.” … Continue reading →

Posted in Arizona, Food, Marketing & Advertising, MLB | Tagged , , , , | 5 Comments

This is How PETA Wants Latinos to Stop Craving Meat

Posted on April 28, 2013 by

PETA, the animal rights organization, has launched PETA Latino, apparently because they want my people to stop eating chicharrón, carnitas, chuletas, suadero and all those delicious -and nutritious- foods we’ve been eating since we were toddlers. I commend PETA on its … Continue reading →

Posted in Beauty Queens, Food, Marketing & Advertising | Tagged , , , | 2 Comments

Research: Hispanics Love ‘Authentic’ Food, Including Make Believe American Tacos

Posted on April 23, 2013 by

When it comes to Hispanic eating habits, there is not such a thing as “enough research.” Take the latest from Technomic, a Chicago-based firm that this week revealed that Hispanics are more inclined to dine out than the general market. … Continue reading →

Posted in Food, Latin America, Research | Tagged , , | Leave a comment

Further Evidence Emerges of Mexi-Muslim Connection

Posted on April 18, 2013 by

As it turns out, these tricky islamist radicals are not only becoming experts in ‘acting Hispanic’ and copying our tacos and all. They are now confusing the hell out of mainstream, non-Latino, non-Muslim, non-radical Americans by making believe pitas and … Continue reading →

Posted in Food, Immigration, Politics, Pop culture, Stupid propositions | Tagged , , , | 1 Comment

WARNING: These Japanese Crackers are so Spicy, you Could Grow a Mustache and Look Mexican

Posted on April 9, 2013 by

Speaking of Hispanic-targeted snacks & drinks, here are some Mexican-flavored wheat crackers you can enjoy while playing with your culturally-relevant toys. ¡Ajúa! [These things look so delicious, they reminded me of these other ones.] Hat tip: @SaraChicaD

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Shocking: Hispanics Buy Non-Hispanic Stuff at the Supermarket

Posted on March 17, 2013 by

I love Hispanic research, don’t you? And that’s because you get to learn some amazing stuff. For instance, how my people (i.e. The Hispanics) approach grocery shopping. Take the latest research, stating that Hispanics are as “eclectic” as non-Hispanics when … Continue reading →

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