Category Archives: Food

Oscar Mayer Uses Image of a Flasher to Peddle Cold Cuts to Hispanics

Call me crazy, but when it comes to marketing sausages, chicken breast, bologna and other cold cuts, using the image of a flasher is not exactly a terrific idea. I found the above Oscar Mayer ad in the latest issue of People en … Continue reading

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West Harlem: Now Proudly Serving Dominican Sushi

…Whatever that means Photo: Laura Martinez (Harlem)

Posted in Food, Guacala, Language, New York City | Tagged , , , , | Leave a comment

Yes. There is a ‘Cinco de Mayo Carne Asada’ Gadget

You guys must think I just make stuff up just to keep updating this wonderful blog and all. But no. Thanks to the ever creative minds of marketing professionals, there is always something new under the Latino-Hispanic muy caliente sun. … Continue reading

Posted in Cinco de Mayo, Food, Guacala, Marketing & Advertising, Technology, You Tube | Tagged , , , | 2 Comments

OMG! My Local Bodega Sells Conasupo-Branded Tortillas

I cannot help but think Raúl Salinas de Gortari is behind this –somehow. Scary. But, heck, at least they’re gluten-free. Photo: Laura Martínez, Harlem 2014

Posted in Food, Latin America, Marketing & Advertising, Mexico | Tagged , , , | 1 Comment

SPAM Wants you to Give Taco Night a Kick in the Maracas

There is nothing more satisfying than lying down on your sofa with People en español a good piece of literature and come face to face with the improbable: A two-page commercial for SPAM jalapeño, featuring an enlarged photo of what SPAM … Continue reading

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¡No Chinguen! Pizza Patrón and the Double Standard of U.S. Hispanic Media

Earlier today, a couple of friends forwarded me a press release put out by Dallas-based Pizza Patrón pizza chain and urged me to do -or rather, write- something about it. The headline was attractive enough for me to pay attention: … Continue reading

Posted in Food, Hispanic ad agencies, Marketing & Advertising | Tagged , , , , , , , | 7 Comments

Taco Bell is Testing a Hybrid Between a Quesadilla and a Burrito

Seriously, people, this blog cannot get enough “Mexican food” nonsense. Just when I thought the height of ridiculousness had been reached with the Frito-stuffed Chicken Enchilada Melt and/or the Dori Taco, comes the Quesarito, a Quesadilla/Burrito hybrid. According to Los Angeles … Continue reading

Posted in Food, Guacala, Marketing & Advertising | Tagged , , | 1 Comment