Category Archives: Hispanic ad agencies

The Parties and the Fun Behind the 2013 Hispanic TV Upfronts

Posted on May 17, 2013 by

This is exhausting! In addition to covering this week’s Hispanic TV Upfronts for these guys and these guys, I had to save some juicy details for the not-so-serious side of the 3-day-marathon of parties, parties and parties, programming presentations, interviews … Continue reading →

Posted in Hispanic ad agencies, Latin celebrities, Liberman Broadcasting, Marketing & Advertising, Personal, Telemundo, Televisa, Television, Univision | Tagged , , , , , , , , | 3 Comments

God Created a Farmer; RAM Made a Macho out of Juanes

Posted on February 7, 2013 by

Hispanic news outlets and bloggers continue to blast RAM’s God Created a Farmer for forgetting to acknowledge what “real farmers” in America are all about. What RAM critics fail to see is that the automaker’s Hispanic campaign actually features a “really … Continue reading →

Posted in Hispanic ad agencies, Latin celebrities, Marketing & Advertising, You Tube | Tagged , , | 3 Comments

Cubans ‘Avanzan Confiados’ with Chevrolet, not Toyota

Posted on January 16, 2013 by

Remember Toyota’s ‘Avanza Confiado’ tagline for the U.S. Hispanic market? Well, it seems the automaker hasn’t used it for a while, hopefully apparently because 1) It sounds awful and/or 2) They found a better copywriter. Either way, that doesn’t seem … Continue reading →

Posted in Cuba, Hispanic ad agencies, Latin America, Marketing & Advertising | Leave a comment

Marketing Executives to be Immersed in Culture and Diversity… at a Miami Supermarket

Posted on October 26, 2012 by

Hispanic marketers and agencies are heading this weekend to Miami for the ANA Multicultural Marketing & Diversity Annual Conference. And what better way to showcase diversity than immersing attendees to a genuine Hispanic experience?  Organizers have partnered with AHAA, to … Continue reading →

Posted in Fashion, Food, Hispanic ad agencies, Stupid propositions | Tagged , , , , | Leave a comment

Pronto Insurance Gets this Blogger Out of her Pepsi Blues

Posted on August 23, 2012 by

… There is Hispanic marketing nonsense and then there is Pronto Insurance. Yes, my friends, the company that brought you the Faster than a Flying Chancla tagline, is now back at it with its More Flexible than a Flour Tortilla line. … Continue reading →

Posted in Hispanic ad agencies, Marketing & Advertising | Leave a comment

Tecate Apologizes for Encouraging Men to Pee on Trees

Posted on July 2, 2012 by

After numerous complaints by anal law-abiding citizens who think public urination is not a really good thing, Tecate has decided to pull the above billboards.  See? Even if you don’t speak Spanish, the message is pretty clear: If you’re a … Continue reading →

Posted in Hispanic ad agencies, Marketing & Advertising, Why I Love Mexico | Tagged , , , | 3 Comments

ANA’s Best Hispanic Campaign Features a Roach-Killing ‘Chancla’ Hard at Work

Posted on November 17, 2011 by

This spot for Ortho Home Defense Max Insect Killer was named best Hispanic campaign at this year’s ANA’s Multicultural Marketing & Diversity Conference. Spot by Grupo Gallegos, via: Advertising Age

Posted in Hispanic ad agencies | Tagged , , , | Leave a comment

Corona Wants you to Have a Very ‘Appy’ Hour

Posted on October 16, 2011 by

If you are going to get creative with your advertisement, and use the top of two beer bottles as substitute for the letter “h,” you might as well want to spell check your copy, so that winners will “receive” prizes and … Continue reading →

Posted in Hispanic ad agencies, Language, Marketing & Advertising, Pop culture | Tagged , , | 4 Comments

Here’s your ‘Cielito Lindo’ Singing Collage via Southwest Airlines

Posted on October 4, 2011 by

Remember Southwest’s unusual plan to show respect and appreciation for us, the Hispanics? Well, here’s what went down at some point, during the celebration of Hispanic Heritage Month in the Hispanic-friendly skies… Enjoy!

Posted in Hispanic ad agencies | Tagged , , , | 4 Comments

Clorox Wants You to Know Cleaning is ‘Rite of Passage’ for Latinas

Posted on June 7, 2011 by

I always knew my mom was onto something truly cultural every time she scolded me and my sisters about our messy rooms. Thanks to Clorox now I know this was nothing but a rite of passage; something grandmothers and mothers … Continue reading →

Posted in Hispanic ad agencies, Marketing & Advertising | Tagged , , | 9 Comments

Puerto Ricans Offended by Coor’s Light Ad. This Blogger Offended by Bad Beer

Posted on June 2, 2011 by

UPDATED: It didn’t take long. Coor’s Light late Thursday decided to pull the Emborícuate campaign. Uy ni aguantan nada! As if New Yorkers didn’t have enough worries, with the Weinergate at its peak (no pun intended) and all, now we … Continue reading →

Posted in Hispanic ad agencies, Marketing & Advertising, New York City | Tagged , , , | 3 Comments

A Portable Translator that Will Seduce Your Valentine Into Opening Her Legs, Ahem, Heart

Posted on February 13, 2011 by

You gotta love Spanish-language media. Not only you get to read stuff in your own language, but you are exposed to some marketing gems like this one found on today’s El Diario la Prensa, pitching the PartnerES900: A translation machine … Continue reading →

Posted in Hispanic ad agencies, Print media | Tagged , , | Leave a comment

Are you Latin or Latin Looking? Pepsi Needs You!

Posted on January 24, 2011 by

Attention Latin and Latin looking [sic] people! Pepsi is looking for you, and giving you a chance to make some extra dinerito. Apparently, all you have to do is watch Raising Victor Vargas, and look like an everyday, regular Hispanic, but … Continue reading →

Posted in Hispanic ad agencies, Marketing & Advertising, Racism | Tagged , , , , | 1 Comment

Want to Target Hispanic Tax Payers? Just Show Them a Good Set of ‘Nalgas’

Posted on January 13, 2011 by

In a world of constant bombarding of advertising messages, how do you get the attention of the Hispanic tax payer? Well, just show them some nalgas, say Pronto Insurance, which is releasing two :30 TV and radio spots in English … Continue reading →

Posted in Hispanic ad agencies, Marketing & Advertising, Univision | 2 Comments

¿Dónde Están los Otros Camrys? Toyota’s Hispanic Advertising Shop Has the Answer

Posted on December 14, 2010 by

Have you ever heard Toyota’s claim that “Since 2004, ninety percent of all Toyota Camry’s are still on the road?” If so…What on Earth happened to the other 10 percent? Conill, Toyota’s Hispanic Advertising Agency of Record seems to have … Continue reading →

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