Hold on to your Sombreros: Cinco de Mayo 2021 Has Begun!

No matter how many bizarre holidays Americans come up with, Cinco de Mayo will forever be my favorite. And not only because it’s an excuse to drink all day and yell ¡Viva México! while thinking it’s Mexican Independence (it’s not) but because it is also the time of year that brings out the stupidest most creative marketing brains to sell … Continue reading Hold on to your Sombreros: Cinco de Mayo 2021 Has Begun!

Cinco de Mayo in the Time of Coronavirus Is Just as Dumb as Regular Cinco de Mayo

No access to the outside world? No problemo! District Taco, a so-called taquería based in I-don’t-know-where-but-not-Mexico wants you to know that you can “take back your right to fiesta” by ordering the coronavirus-special sheltering in place combo: Delicioso steak fajitas, PLUS chips with your choice of two dips! This, of course, is a promotion about … Continue reading Cinco de Mayo in the Time of Coronavirus Is Just as Dumb as Regular Cinco de Mayo

Day of the Dead Is the New Cinco de Mayo –and I Can’t Even

Come November, there’s one thing that really, really, gets on my nerves (besides pumpkin-spice stuff, of course) and that is America’s obsession with the Mexican tradition known as Día de Muertos (basically Day of the Dead) or as some gringos dare calling it: Mexico’s Halloween. Anyhow, in an effort to show you I was right … Continue reading Day of the Dead Is the New Cinco de Mayo –and I Can’t Even

Marketing Ideas to Spice Up your ‘Cinco de Mayo’ 🌶

Cinco de Mayo is definitely my favorite faux Mexican holiday in the U.S. And not because it’s an excuse to drink all day long and scream ¡Viva México! while thinking it’s our celebration of Independence, but because it brings out the stupidest best marketing gimmicks to sell everything, from spicy tattoos and sneakers for the three-legged, to senseless … Continue reading Marketing Ideas to Spice Up your ‘Cinco de Mayo’ 🌶

Yes. There is a ‘Cinco de Mayo Carne Asada’ Gadget

You guys must think I just make stuff up just to keep updating this wonderful blog and all. But no. Thanks to the ever creative minds of marketing professionals, there is always something new under the Latino-Hispanic muy caliente sun. Señoras y señores: I give you the BBQ Dragon, the portable, hands-free, rechargeable gadget which … Continue reading Yes. There is a ‘Cinco de Mayo Carne Asada’ Gadget

Party City Wants you to Wear a Taco Headband and Shake your Maracas, Because Cinco de Mayo!

Cinco de Mayo is just around the corner, and the folks over at Party City are, like, super excited! So for this year’s Authentic Mexican FIESTA™, the retailer is peddling a $4.99 Taco Headband; a $7.99 Taco Hat, and plenty of maracas, because the whiter you are, the harder you should work to look like a real … Continue reading Party City Wants you to Wear a Taco Headband and Shake your Maracas, Because Cinco de Mayo!

California Bar Gave Away ‘Green Cards’ for Climbing Inflatable Wall, Because Cinco de Mayo

Speaking of awesome Cinco de Mayo marketing ideas, a bar in California decided it was a great idea to celebrate the faux Mexican holiday by offering … fake green cards to drunken patrons willing to climb an inflatable border wall. Wait. What? According to the always reliable Gustavo Arellano, Hennessey’s Tavern, in Dana Point, California thought it was idea to … Continue reading California Bar Gave Away ‘Green Cards’ for Climbing Inflatable Wall, Because Cinco de Mayo

This Steakhouse Will Celebrate Cinco de Mayo with a $100 Margarita, Because Why the Hell not?

Every single year, for as long as I can remember, American corporations do their best to step up their Cinco de Mayo game by launching one ridiculous thing after the other one. Every. Single. Time. This year, the contenders for this blog’s Stupidest Cinco de Mayo Marketing Effort Award include Fleming’s Prime Steakhouse, a California eatery that will … Continue reading This Steakhouse Will Celebrate Cinco de Mayo with a $100 Margarita, Because Why the Hell not?

Shazam Joins Cinco de Mayo Bash, Because Tequila!

It’s too early to start talking about Cinco de Mayo, right? WRONG! Shazam, the app that lets you identify and discover songs from a mobile device, is already working on a super duper plan to join the Cinco de Mayou fiesta! The company said on Monday that it has partnered with Beam Suntory — owners of Sauza and Hornitos tequila — to … Continue reading Shazam Joins Cinco de Mayo Bash, Because Tequila!

This Coffee Shop Will Be Making ‘Margarita Doughnuts’ on Cinco de Mayo… Because Cinco de Mayo

It’s a full seven days before May 5th, but the marketing nonsense around the American festivity known as Cinco de Mayo is in full swing. Take Kane’s Donuts, an “iconic Massachusetts doughnut shop,” which has sent out a press release (yes, a press release!) to tout its latest delicious concoction: a boozy-inspired, margarita flavored, green-glazed doughnut. Fortunately, this thing will be … Continue reading This Coffee Shop Will Be Making ‘Margarita Doughnuts’ on Cinco de Mayo… Because Cinco de Mayo

Missouri, Too, Will Bash a Huge Trump Piñata on Cinco de Mayo

In yet another sign that bashing Donald Trump is now a national sport, a pizza and wine bar in St. Louis, MO will host a special Cinco de Mayo celebration (on May 7th) featuring a gigantic Donald Trump piñata. According to a very long press release: The El Trumpo Piñata will be on display at Yaquis Pizza and … Continue reading Missouri, Too, Will Bash a Huge Trump Piñata on Cinco de Mayo

This Chicago Bar Wants you to Bash Trump on Cinco de Mayo

Chicago, the city with not one but Two Donald Trump toilets, is the proud host of the upcoming #ThumpTrump Cinco de Mayo Bash, a fiesta organized by a Lakeview beer & bourbon bar featuring a giant Trump piñata. Like Mr. Trump would say, I think it’s terrific to give Chicagoans a chance to bash the Republican presidential front-runner, too. (Why would Mexicans have all the fun?) I don’t know … Continue reading This Chicago Bar Wants you to Bash Trump on Cinco de Mayo