The Hispanic television upfronts are always great for networking. For several days, you get to share food and drinks (sometimes too many) with some of the main players in Hispanic media and advertising. But besides the fun, there’s never really much in the area of news or ideas to come out of these events.
Until today.
This morning, right before Fox Sports en Español’s upfront presentation at Cipriani, an advertising exec I like and admire suggested I become something like “El Gordo y la Flaca” of Hispanic media and advertising. If you know El Gordo y la Flaca, you know that nothing escapes them when it comes to Latino celebrities. So, this exec told me, I should try to do the same with the chismes surrounding Hispanic media.
I guess that was sort of what I attempted when I started this blog, but I couldn’t have put it better. That might be my true calling and perhaps my new title: Latino Media & Advertising Gossiper. After all, serious journalism seems so pasee these days.
Of course I will need your input -and chismes- to make it happen. Write to me, even if you wish to remain anonymous. Who knows? this “business” might prosper someday to hire my very own team of paparazzi.
Stay tuned for highlights on Azteca America, Telemundo and Univision upfront presentations in New York City.
MI BLOG ES TU BLOG 
What a great idea. As you say the good journalism is out specially in the Hispanic market. I wish Mr. Murdoch have a look of the market, it seems he is the only one willing to pay a HUGE PREMIUM FOR A good newspaper. I remember the historic words of a publisher in this market: “If we could have publications with no content we will have them”. Anyway, put me in the list of potential candidates for El Gordo y la flaca.
Mi mama quiere saber qual es la reseta de tu dieta porque te ves demasiado flaco y guapo.qiesiera que me la mandes al pie de la letra.porfavor ,todos los dias te miramos.porfavor mandamela reseta a esta direcction.Grasias.
Mi mama quiere saber cual es la reseta de tu dieta porque te ves demasiado flaco y guapo.qiesiera que me la mandes al pie de la letra.porfavor ,todos los dias te miramos.porfavor mandamela reseta a esta direcction.Grasias.
Flavio Alvarez – Maldito idiota de la publicidad.
nesecito hablar con alguien sobre nilka la que era del primer imparto mi esposo cojio el reporte de ella esto si es primera plana mi numero de mi casa es el 305 248 2403 para el gordo y la flaca el reporte lo tiene mi esposo trabaja para la policia su cedio hoy es de chisme grande
felicidades me encanta su programa