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Monthly Archives: June 2010
This Is What I Call a Real Chocolate ‘Belga’…
Walking around Bruge, Belgium this morning, I came across these chocolates, which –the locals assured me– are the real thing. So… I guess that is what everybody meant when they talked about chocolate belga. Belga. Got it? And that is … Continue reading
Mexican ‘Curious’ According to the North of France
Remember Cataluña’s Mexican hat? Travelling to Europe is always a reminder of how fun Mexican things get on the other side of the Atlantic. Walking around Lille, France this morning I bumped into Mexicali, a “typical” Mexican store, selling all … Continue reading
This Blog Will be on Hiatus Until After 06/27/2010
It’s only 4 days before the much awaited massacre match between Mexico and Argentina, and judging by some of my Facebook friends’ profiles, nobody is getting much work these days, or paying attention to non-soccer news. So, in full solidarity … Continue reading
Posted in Univision
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The ‘Waka Waka Gate’ Heats Up. Vargas Says Shakira Plagiarized a Song He Took from Someone Else
[ UPDATED: Wilfrido Vargas this week came forward to deny reports of a potential lawsuit against Shakira.] The Waka Waka Gate -which I am proud to have partly initiated– is about to become more interesting. Turns out Dominican composer Wilfrido … Continue reading
Hip-Shaking Liberian Kid Outdoes Shakira AND Las Chicas del Can in Waka Waka Rendition
Thanks to some loyal followers of this blog, I was able to find this jewel in the depths of YouTube. Turns out Waka Waka is not only not exclusive of Shakira, nor Las Chicas del Can, but apparently it’s as … Continue reading
Dominican Bodega Owner Knows Mexicans Dress Weirdly, Lurk Around ATM’s
New York City’s Hamilton Heights, the cradle of the Hispanic lettuce, is also home to “Superior Market,” a Dominican-owned bodega that now caters to an increasingly Mexican clientele. Not only they offer Mexican produce, but they seem to know that … Continue reading
Posted in Immigration, Marketing & Advertising
Tagged Grocery, Hamilton Heights, Manhattan, Superior Market
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Way Before Shakira Reached Puberty, the Waka Waka Was Called ‘El Negro no Puede’
If you are remotely familiar with Univision and it’s exclusive Spanish-language rights to the 2010 FIFA World Cup in South Africa, I’m certain you have heard the now ubiquitous Waka-Waka, a melody everybody wants us to believe was written from … Continue reading
Chávez Chants About Requited Dislike for Clinton
Hugo Chávez knows Hillary Clinton is not particularly fond of him. So the Venezuelan leader decided to improvise a heartfelt melody about their mutual dislike for each other. Enjoy, and if you don’t understand the lyrics, read below: Hillary Clinton … Continue reading
Mexico Loses to South Africa in Inaugural Match … And the Cup Hasn’t Even Started
Some blame it on the bad omen that Mr. Calderón will bring to South Africa this week, but in a rehearsal that took part this week at Soccer City to test all the technical details of the grand event, South … Continue reading
Posted in Latin America
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It’s Tough Being a Cop in Arizona
One of the few good things about Arizona’s SB1070 (besides opening a world of business opportunities to this blogger) is that it has proven to be very good for the creative minds. On the heels of Zubi Advertising’s Gringo Mask, … Continue reading
Posted in Immigration, Marketing & Advertising
Tagged Arizona 1070, Arizona SB1070, Cannes, Creative, Dieste, Hispanic Advertising
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Mexico’s National Soccer Team Might Not Score Goals, But they Know How to Make a Good Sandwich
It is only eight days before Mexico faces South Africa in the first match of this year’s 2010 FIFA World Cup tournament. So, the folks from the Mexican national soccer team are busy making, well, Bimbo sandwiches… which is not … Continue reading
Posted in Marketing & Advertising, Television, Why I Love Mexico
Tagged El Tri, FIFA 2010, South AFrica, World Cup
2 Comments
Marketing to Hispanics Takes One Smart Tagline
We can talk forever about “cultural insights” and “smart” marketing strategies, but the organizers of this Latin single’s event in Queens, NY do know how to write one catchy tagline. “Venga frío y salga caliente” has got to be, like, … Continue reading
Posted in Marketing & Advertising
1 Comment
In a Sign of His Increasing Popularity, the Naked Cowboy Visits ‘El Show de Cristina’
[UPDATED: For reasons I do not know yet -but which I intend to investigate- Univision has removed that video from its site, so lucky those of you who managed to watch. Enjoy a photo of the Naked Cowboy sharing the … Continue reading
Posted in Television, Univision
Tagged El Show de Cristina, The Naked Cowboy, Univision
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