Monthly Archives: September 2007

Your message here: ¡a huevo!

In these days of alternative marketing, you see ads pretty much everywhere, but … in an egg? A marketing company in my native Mexico, Güevomedia, is offering clients a real exposure by putting their message in “millions and millions” of … Continue reading

Posted in Marketing & Advertising | 1 Comment

Univision makes Madison Avenue laugh (real hard)

It’s not very often that I find Univision content particularly entertaining or interesting. But a showcase of bilingual Latino stand up comedians this week was a pleasant, refreshing surprise coming from a network that is not particularly known for innovating. … Continue reading

Posted in Marketing & Advertising, Television | 4 Comments

And just when you thought TV was boring…

Unlike his Iranian counterpart, Bolivian President Evo Morales managed to not embarrass himself during his recent New York visit. In fact, and despite the language barriers, he got the last laugh during last night’s The Daily Show with Jon Stewart. … Continue reading

Posted in Television | 3 Comments

Wanna taste of ‘Cane’? Lick this ad

The bloggosphere has been flooded with views and news about CBS’ upcoming drama Cane, which debuts this Tuesday and tells the story of a Cuban-American family that runs a rum and sugar business in South Florida. Think the Sopranos meets … Continue reading

Posted in Marketing & Advertising, Television | 4 Comments

Campaign lessons from South of the Border

Instead of courting Hispanic voters with unintelligible debates in Spanish (but in English), Presidential hopefuls should learn something from how campaigning is done South of the Border (yeah, we still have a few people down there). Jorge Ruiz Romero, a … Continue reading

Posted in Politics | 3 Comments

Latinas to ‘proudly’ represent their heritage

Wanna see Latinas shine and proudly represent their culture and heritage? Don’t miss the upcoming Miss Caliente, a pageant show designed to “place the strength of Latino women in the spotlight” and now accepting sponsorship opportunities. I first thought it … Continue reading

Posted in Marketing & Advertising | 7 Comments

What are they waiting for?

If the owners of Beaner’s Coffee took 12 years to “realize” the other meaning of the word beaner, I wonder how long it’ll take for these babies to say adiós to their long-standing household name. (Thanks HighJive for the tip) … Continue reading

Posted in Marketing & Advertising | 6 Comments