Monthly Archives: May 2007

Florida bloggers to Spain: Zapatero a tus zapatos

It turns out there is a “confederation of blogs” called Bloggers United for Cuban Liberty, and it also turns it has a lot of money … and does not like Spain. At least that is what comes to light from … Continue reading

Posted in Politics | 5 Comments

Barbie goes Rebelde

And speaking of dull beauty … the girls from Rebelde yesterday announced the launch of their Barbie-like dolls. Thanks to Mattel Inc. and Grupo Televisa, the “teens” featured in Rebelde and RBD (the novela and music ensamble) will now be … Continue reading

Posted in Marketing & Advertising | 9 Comments

My favorite Miss Universe moments

Although four Latin Americans made it to the top 10 at this year’s Miss Universe beauty pageant (Brazil, Venezuela, Nicaragua and Mexico), the crown finally went to Miss Japan, Riyo Mori, a 20-year-old dancer. Fortunately for them (not for this … Continue reading

Posted in Television | 3 Comments

¡The retirees are coming!

Tired of the immigration debate? Patience, my friends. Very soon, many of those complaining about Mexicans taking over the U.S. will end up altogether moving out … to Mexico! According to recent estimates by Mexico’s private sector, in less than … Continue reading

Posted in Immigration, Politics | 1 Comment

Latinos like it cold

Marketers are a funny bunch. In their relentless quest for pushing their brands among consumers, they commission studies, embrace research and conduct opinion polls seeking to find the “ultimate” consumer insight. And nowhere is this more evident –and ridiculous– than … Continue reading

Posted in Marketing & Advertising | 2 Comments

Why you should never trust a Mexican

Mexicans tell an average of four lies each day. That is, in a nutshell, the conclusion of the most recent public opinion poll by Consulta Mitofsky, one of Mexico’s most prominent poll and research companies. The study, aptly named “La … Continue reading

Posted in Marketing & Advertising | 9 Comments

Mexican reading beauty

Ok, my fellow Mexicans might not be 100% happy with the terms of the recently approved immigration bill (or with their overall labor situation in this country for that matter) but they should find some consolation in the fact that … Continue reading

Posted in Marketing & Advertising, Television | 2 Comments

Living –and dancing– mejor

Marketing, advertising and PR execs danced their troubles away last night to the rhythm of Latin music ensamble Yerba Buena at Manhattan’s Helen Mills Theatre. Latin2Latin’s CEO Mindy Figueroa and former Edelman Multicultural chief Rosa Alonso took on the dancing … Continue reading

Posted in Food, Marketing & Advertising | Leave a comment

Mun2 takes over the Big Apple

One of my favorite things about New York City is, of course, its diversity. This morning, while walking back home from my daily pilgrimage to get coffee and papers, I saw my local Halal-food vendor on the corner of 27 … Continue reading

Posted in Food, Marketing & Advertising | Leave a comment

Heading to the Big Apple … $9.6 million richer

And speaking of Univision and fancy properties, a few interesting details have emerged about the company’s employment contracts with new, and former, employees, including CFO Andrew Hobson’s relocation to New York City. A story in last week’s Multichannel News’ Hispanic … Continue reading

Posted in Marketing & Advertising, Television | Leave a comment

Guantanamo Bay: $4,085 a year

For over 47 years, Fidel Castro has waged a silent protest against the U.S. military by simply not cashing an annual check sent religiously every year by the U.S. Treasury. Let me explain. According to a story published this week … Continue reading

Posted in Politics | 2 Comments

Saban bids adiós to Acapulco

Haim Saban, who this year led a consortium to buy Univision Communications for over $12 billion, is also on a personal quest to put Hillary Clinton in the White House. And while raising money for Clinton’s campaign seems to be … Continue reading

Posted in Marketing & Advertising | 2 Comments

A party with a purpose … for a change!

After a three-day smorgasbord of upfront presentations and alcohol-fueled after parties, Thursday night brought a relief from those frivolous, nearly meaningless, social events: it was the formal launch of Diageo’s Estamos Unidos con un Propósito campaign, now in its second … Continue reading

Posted in Marketing & Advertising | Leave a comment

A night with beautiful people

Lots of beautiful -and some not-so-beautiful- people gathered last night at the Splashlight Studios in Manhattan for the annual star extravaganza also known as the “People en Español” party. This blogger had a few too many to remember (or maybe … Continue reading

Posted in Marketing & Advertising | Leave a comment

Hispanic TV Upfronts: Chismes Part II

Univision’s upfront presentation this year was a sea of change from last year’s, when tensions with programming partner Grupo Televisa were more than evident. Unlike last year, this time Televisa offered up its talent for the star-studded celebration –including marketing … Continue reading

Posted in Marketing & Advertising | 1 Comment