Category Archives: Marketing & Advertising

Tired of Boring Rosé? How about a Luchador Cabernet?

Still stuck at home with plenty of time to try novelty beverages? How about playing Lotería while you sip some local wine? Using the tagline “This is not your abuela’s wine,” a California winery is peddling what seems to be … Continue reading

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Mexicans are Making Face Masks Featuring Luchadores

They cost between $150 and $200 Mexican pesos (less than 9 bucks) and are available for children and adults. The idea came from Mexican wrestler el Hijo del Soberano, who has been producing these beauties like crazy as the cases … Continue reading

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Crayola Launches ‘Colors of the World Crayons,’ as if I Don’t Remember their First ‘Multicultural Crayons’

Remember Crayola’s multicultural crayons? Well I do, because I wrote about them, like, what seems like centuries ago: Specifically, on May 20, 2014. Except at that time they were called “Multicultural Crayons” and didn’t really catch on… Guess what? A … Continue reading

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Is Duolingo not Helping your English Practice?

Did you buy all the Inglés sin Barreras audiobooks or downloaded apps like Duolingo but nothing helps to improve your English skills? Worry not! In this practical manual for the good use of the English language, the Lord himself comes … Continue reading

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Mexicans Are Selling a ‘Mystic Candle’ to Fight Off Coronavirus

The above candle is being sold as a “mystic product” and it promises to protect us from the evils of coronavirus. In fact, according to the owner of this establishment in Tabasco, all you have to do is light it … Continue reading

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Why Kmart Needs to Hire a Competent, Bilingual Copywriter

Picture this. A two-piece comfy sofa; a soothing image of a lake and a small, deserted beach on the background; a pitcher of delicious ice-tea and then your lovely mom … sucking someone –or being sucked by someone– for some … Continue reading

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Mexico Figures out the Best Way to Enforce Social Distancing

In these times of pandemia, we all now know what social distancing (also called “physical distancing,”) means keeping space between yourself and other people outside of your home. To practice social or physical distancing, the CDC recommends to stay at … Continue reading

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