Category Archives: Marketing & Advertising

This Beer Features Donald Trump Wearing a Mariachi Hat and a Swastika Belt Buckle — for some Reason

Posted on June 16, 2017 by

People have got to stop doing this. According to my sources (i.e. the World Wide Web) Mexican and U.S. brewers have gotten together to reinvent Donald Trump as a “gun-slinging mariachi” to promote Amigous, a beer supposed to “celebrate cross-border … Continue reading →

Posted in 2016 presidential campaign, Awkard homages, El Trumpo, Food, Guacala, Latin America, Marketing & Advertising, Mexico, Spanish, Stupid propositions, U.S. Government, Why I Love Mexico | Tagged , , , , , | Leave a comment

The Most Interesting Man in the World Is Giving up Beer for Tequila

Posted on June 16, 2017 by

It was not long ago that Jonathan Goldsmith, the Dos Equis’ original — and devastatingly handsome — Most Interesting Man in the World was replaced by an uninteresting French dude in an effort to appeal to millennials. Well, I’m happy to report … Continue reading →

Posted in Awkard homages, Marketing & Advertising, Pop culture | Tagged , , | Leave a comment

‘Super Mario Odyssey’ Adds Mexico Level; Sombreros and Guitars Galore, so Yay! 🇲🇽

Posted on June 14, 2017 by

Some people are really losing their sh*t over Super Mario Odyssey, Nintendo’s upcoming game for the Nintendo Switch set to release in October. The reason? Among the challenges to be faced by our cute mustachioed friend is a new “Mexican … Continue reading →

Posted in Awkard homages, Corridos, Latin America, Marketing & Advertising, Mexico, Stupid propositions, Technology, Why I Love Mexico | Tagged , , , , | Leave a comment

‘Despacito’ Makes it to ‘Conan’, and I’m Losing my Mind ‘Poquito a Poquito’

Posted on June 13, 2017 by

While y’all were busy reporting on the latest tweets of our Commander in Chief, Luis Fonsi paid a visit to Conan O’Brien, because life is determined to drive me crazy poquito a poquito… I don’t know you, but if the creators … Continue reading →

Posted in Awkard homages, Latin celebrities, Marketing & Advertising, Music, Pop culture, Stupid propositions, Television | Tagged , , | Leave a comment

Hispanic TV Upfronts 2017: The Good, the Bad, the Beautiful

Posted on May 17, 2017 by

May is my favorite month of the year, and not only because it is my birthday, and spring is blooming and all that crap. It is because in addition to the very serious journalistic work I do everyday, I get to attend … Continue reading →

Posted in Marketing & Advertising, Print media, Stupid propositions, Telemundo, Televisa, Television, TV Azteca, Univision | Tagged , , , , , , , , , | Leave a comment

Univision and AT&T Present ‘Unlimited Chapo,’ Because Hispanic TV Needs More Stories about Drug Lords

Posted on May 15, 2017 by

In yet another sign that Hispanic television is determined to “superserve its audience with relevant programming,” Univision Communications has partnered with AT&T to bring us — are you ready? — El Chapo Ilimitado! (Unlimited Chapo,) a weekly Facebook Live series that “serves … Continue reading →

Posted in Awkard homages, crime, Latin America, Marketing & Advertising, Stupid propositions, Television, Univision | Tagged , , , , | Leave a comment

20 Marketing Ideas to Spice Up your ‘Cinco de Mayo’ 🌶

Posted on May 2, 2017 by

Cinco de Mayo is definitely my favorite faux Mexican holiday in the U.S. And not because it’s an excuse to drink all day long and scream ¡Viva México! while thinking it’s our celebration of Independence, but because it brings out the stupidest best … Continue reading →

Posted in Cinco de Mayo, Food, Marketing & Advertising, Mexico, Pop culture, Stupid propositions | Tagged | 5 Comments