Monthly Archives: October 2008

TV Spot Pitching Argentine Wine Proves Most Argentinians are White… and Have Been to the Moon

Posted on October 31, 2008 by

Verdades Cantadas is the title of this 2008 spot promoting the virtues of Argentine wine. Created by Buenos Aires-based ad shop La Negra, the 40-second spot shows Argentinians are not your typical Hispanics. Case in point: they are mostly blond … Continue reading →

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Obama and McCain will have a ‘Sábado Gigante’

Posted on October 30, 2008 by

Yes, my friends. Hold on to your sombreros, because on Saturday Nov. 1 you’ll be able to see both John McCain and Barack Obama having a blast with none other than Don Francisco himself, during his recently digitally-enhanced Sábado Gigante … Continue reading →

Posted in Politics, Television | 1 Comment

Wal-Mart Finds Way to Sell Hispanics More Junk

Posted on October 29, 2008 by

Attention, Hispanic suckers shoppers willing to pay an annual fee to buy groceries: The Sam’s Club division of Wal-Mart Stores Inc. this week said it plans to open a new Mas Club, “that sells products imported from Mexico to cater … Continue reading →

Posted in Marketing & Advertising | 1 Comment

If Only He Could Also Lead McCain…

Posted on October 28, 2008 by

_________________________________________________________________________________________ So according to this Press TV headline, Obama is leading MacCain (not McCain) in certain Hispanic states [sic.] And one can only wonder if that is how Hispanics in “Hispanic states” really pronounce his name. After all, it sounds more like … Continue reading →

Posted in Politics | 1 Comment

Here’s How We Plan to Populate the U.S.

Posted on October 27, 2008 by

A Queens mother this month gave birth to six healthy (if tiny) babies, in what is believed to be first sextuples ever born to a Hispanic couple in the U.S. Baby A, a boy, was born at 10:36 a.m. Three … Continue reading →

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No Kidding. Obama Sounds Sexier in Spanish

Posted on October 26, 2008 by

…and he promises you’ll get a fair share of the American Dream (whatever that means.)

Posted in Politics, Television | 2 Comments

Latino Texas Dude Endorses Obama Condoms

Posted on October 24, 2008 by

Everything has to be used with moderation, especially these very special condoms, for the “elitist penis” and not for the “typical white guy,” as their marketing pitch establishes. But if a Texan guy called Jorge recommends them, hell, we’d better … Continue reading →

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Televisa Wants you to Know [Rich] Mexicans are Recession-Proof

Posted on October 24, 2008 by

Give us earthquakes, floods, stock market crashes, currency devaluations, terrorist attacks, kidnappings, public beheadings and drug wars… Mexicans can overcome anything… just as long as they are rich and got themselves a juicy long-term contract with the Canal de las Estrellas … Continue reading →

Posted in Marketing & Advertising, Television | 2 Comments

How to Say Ketchup in [Mexican] Spanish

Posted on October 22, 2008 by

Photo: Hazme el Chingado Favor

Posted in Why I Love Mexico | 9 Comments

Here’s What Happens When You Order IO en Español

Posted on October 21, 2008 by

From the creators of the now infamous fake Daddy Yankee commercial comes the latest pitch for Cablevision’s IO en español package. Hold on to your soccer shorts, your wrestling masks and -of course- your sombreros!

Posted in Marketing & Advertising, Television | 1 Comment

Just When you Thought Spanish-language TV Couldn’t Get Any Better…

Posted on October 20, 2008 by

Oprah will now be available to you En Español, per a Target Corp.-sponsored agreement to include Secondary Audio Programming (SAP) and close captions in Spanish starting today. I cannot wait to be muy inspirada!

Posted in Marketing & Advertising, Television | 2 Comments

Who Needs Geico When a Superhero Can Protect your Property?

Posted on October 19, 2008 by

My fellow chilangos have found a creative (if maybe not infallible) way to protect their property in the face of Mexico City’s alarming insecurity levels. Translation: This truck is protected by Spider Man. Photo: Periódico Reforma

Posted in Why I Love Mexico | 2 Comments

Talk About No-Nonsense Political Endorsement

Posted on October 17, 2008 by

Here’s how ImpreMedia-owned El Diario La Prensa chose to show its endorsement of Sen. Barack Obama. A front page editorial on today’s paper calls for change in the face of the nation’s near-collapse.

Posted in Marketing & Advertising, Politics, Print media | Leave a comment

McCain Thinks Obama is ‘Very Riesgoso’

Posted on October 17, 2008 by

McCain has just launched a new TV ad in Spanish calling Obama and his friends as very “risky” (un riesgo) for the nation’s small business owners. I don’t know you guys, but judging from the picture above, I wouldn’t be … Continue reading →

Posted in Marketing & Advertising, Politics | 1 Comment

Gringo Food [and Traditions] Can Be Fatal

Posted on October 17, 2008 by

In an effort to replicate one of America’s most stupid popular eating challenges, a company in Mexicali, Baja California, offered to give away $5,000 pesos ($450) to the person who could eat as many hamburgers possible in 10 minutes. One … Continue reading →

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