Monthly Archives: October 2008

TV Spot Pitching Argentine Wine Proves Most Argentinians are White… and Have Been to the Moon

Verdades Cantadas is the title of this 2008 spot promoting the virtues of Argentine wine. Created by Buenos Aires-based ad shop La Negra, the 40-second spot shows Argentinians are not your typical Hispanics. Case in point: they are mostly blond … Continue reading

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Obama and McCain will have a ‘Sábado Gigante’

Yes, my friends. Hold on to your sombreros, because on Saturday Nov. 1 you’ll be able to see both John McCain and Barack Obama having a blast with none other than Don Francisco himself, during his recently digitally-enhanced Sábado Gigante … Continue reading

Posted in Politics, Television | 1 Comment

Wal-Mart Finds Way to Sell Hispanics More Junk

Attention, Hispanic suckers shoppers willing to pay an annual fee to buy groceries: The Sam’s Club division of Wal-Mart Stores Inc. this week said it plans to open a new Mas Club, “that sells products imported from Mexico to cater … Continue reading

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If Only He Could Also Lead McCain…

_________________________________________________________________________________________ So according to this Press TV headline, Obama is leading MacCain (not McCain) in certain Hispanic states [sic.] And one can only wonder if that is how Hispanics in “Hispanic states” really pronounce his name. After all, it sounds more like … Continue reading

Posted in Politics | 1 Comment

Here’s How We Plan to Populate the U.S.

A Queens mother this month gave birth to six healthy (if tiny) babies, in what is believed to be first sextuples ever born to a Hispanic couple in the U.S. Baby A, a boy, was born at 10:36 a.m. Three … Continue reading

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No Kidding. Obama Sounds Sexier in Spanish

…and he promises you’ll get a fair share of the American Dream (whatever that means.)

Posted in Politics, Television | 2 Comments

Latino Texas Dude Endorses Obama Condoms

Everything has to be used with moderation, especially these very special condoms, for the “elitist penis” and not for the “typical white guy,” as their marketing pitch establishes. But if a Texan guy called Jorge recommends them, hell, we’d better … Continue reading

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Televisa Wants you to Know [Rich] Mexicans are Recession-Proof

Give us earthquakes, floods, stock market crashes, currency devaluations, terrorist attacks, kidnappings, public beheadings and drug wars… Mexicans can overcome anything… just as long as they are rich and got themselves a juicy long-term contract with the Canal de las Estrellas … Continue reading

Posted in Marketing & Advertising, Television | 2 Comments

How to Say Ketchup in [Mexican] Spanish

Photo: Hazme el Chingado Favor

Posted in Why I Love Mexico | 9 Comments

Here’s What Happens When You Order IO en Español

From the creators of the now infamous fake Daddy Yankee commercial comes the latest pitch for Cablevision’s IO en español package. Hold on to your soccer shorts, your wrestling masks and -of course- your sombreros!

Posted in Marketing & Advertising, Television | 1 Comment

Just When you Thought Spanish-language TV Couldn’t Get Any Better…

Oprah will now be available to you En Español, per a Target Corp.-sponsored agreement to include Secondary Audio Programming (SAP) and close captions in Spanish starting today. I cannot wait to be muy inspirada!

Posted in Marketing & Advertising, Television | 2 Comments

Who Needs Geico When a Superhero Can Protect your Property?

My fellow chilangos have found a creative (if maybe not infallible) way to protect their property in the face of Mexico City’s alarming insecurity levels. Translation: This truck is protected by Spider Man. Photo: Periódico Reforma

Posted in Why I Love Mexico | 2 Comments

Talk About No-Nonsense Political Endorsement

Here’s how ImpreMedia-owned El Diario La Prensa chose to show its endorsement of Sen. Barack Obama. A front page editorial on today’s paper calls for change in the face of the nation’s near-collapse.

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McCain Thinks Obama is ‘Very Riesgoso’

McCain has just launched a new TV ad in Spanish calling Obama and his friends as very “risky” (un riesgo) for the nation’s small business owners. I don’t know you guys, but judging from the picture above, I wouldn’t be … Continue reading

Posted in Marketing & Advertising, Politics | 1 Comment

Gringo Food [and Traditions] Can Be Fatal

In an effort to replicate one of America’s most stupid popular eating challenges, a company in Mexicali, Baja California, offered to give away $5,000 pesos ($450) to the person who could eat as many hamburgers possible in 10 minutes. One … Continue reading

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