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Taco Bell has launched a campaign through the site Change.org to push for the creation (ASAP) of a taco emoji, because as Taco Bell — and yours truly — knows, this is really a really top priority and stuff.

Per Taco Bell’s formal petition before the Unicode Consortium, a non-profit that regulates the coding standards for written computer text that includes emojis:

The taco emoji is a potential candidate for the release, but we need your help convincing them THE TACO EMOJI NEEDS TO HAPPEN.

I’m not the one to criticize such noble effort; in fact, I’ve been pushing for “culturally-relevant” emojis for some time time. But Taco Bell — and the Unicode Consortium — must understand a taco emoji couldn’t possibly look like the one above (Exhibit A).

A taco emoji should look like this. (Exhibit B)

So speaking about priorities and without further ado, let’s vote, shall we?

Tired of the lack of diversity in the media and pretty much elsewhere? Worry no more! Very soon, your cute yellow -and white-faced emojis will be able to adopt up to six different skin tones, from unreal, weirdly yellowish yellow to an almost-pitch black.

This added diversity comes courtesy of the Unicode Consortium, the group that governs the emoji standard, which today said it is working on an update that “addresses emoji diversity.” In a nutshell, this basically means we will soon be able to use some sort of tech tool to make our emojis more brown/black and hopefully less güeritos.

I applaud the Unicode Consortium for their diversity efforts, because even if Hispanics and/or African-Americans continue to be underrepresented in media, politics, entertainment and pretty much elsewhere, at least we’ll be more accurately represented in the very important world of chatting with our friends and family using emoticons.

I mean, embracing diversity has to start somewhere.

Via: CNET en Español

Tag: unicode consortium

Taco Bell Wants the ‘Taco Emoji’ to Look Like this

‘Emojis’ Will Soon be Browner, Blacker, Because Diversity