Tag Archives: PR

Pivotal PR Thinks this Press Release is in Spanish

UPDATE: Nicole Wool, a publicist for Allison Pescosolido, sent me an email explaining what had happened with the Spanish-language pitch on behalf of her client. You can scroll down to the end of this post to read her email (unedited.)  … Continue reading

Posted in Marketing & Advertising, Stupid propositions | Tagged , , , , | 9 Comments

Understanding the $71-Billion ‘Multicultural Tourist’

I just learned today that when Latinos and African-Americans travel we contribute to some huge, rapidly growing market known as “multicultural tourism.” At least that is according to Kim Hunter, the CEO of  Lagrant Communications, a P.R. and marketing firm. … Continue reading

Posted in Latin America, Marketing & Advertising | Tagged , , , , | 2 Comments