Monthly Archives: October 2008

Televisa Wants you to Know [Rich] Mexicans are Recession-Proof

Give us earthquakes, floods, stock market crashes, currency devaluations, terrorist attacks, kidnappings, public beheadings and drug wars… Mexicans can overcome anything… just as long as they are rich and got themselves a juicy long-term contract with the Canal de las Estrellas … Continue reading

Posted in Marketing & Advertising, Television | 2 Comments

How to Say Ketchup in [Mexican] Spanish

Photo: Hazme el Chingado Favor

Posted in Why I Love Mexico | 9 Comments

Here’s What Happens When You Order IO en Español

From the creators of the now infamous fake Daddy Yankee commercial comes the latest pitch for Cablevision’s IO en español package. Hold on to your soccer shorts, your wrestling masks and -of course- your sombreros!

Posted in Marketing & Advertising, Television | 1 Comment

Just When you Thought Spanish-language TV Couldn’t Get Any Better…

Oprah will now be available to you En Español, per a Target Corp.-sponsored agreement to include Secondary Audio Programming (SAP) and close captions in Spanish starting today. I cannot wait to be muy inspirada!

Posted in Marketing & Advertising, Television | 2 Comments

Who Needs Geico When a Superhero Can Protect your Property?

My fellow chilangos have found a creative (if maybe not infallible) way to protect their property in the face of Mexico City’s alarming insecurity levels. Translation: This truck is protected by Spider Man. Photo: Periódico Reforma

Posted in Why I Love Mexico | 2 Comments

Talk About No-Nonsense Political Endorsement

Here’s how ImpreMedia-owned El Diario La Prensa chose to show its endorsement of Sen. Barack Obama. A front page editorial on today’s paper calls for change in the face of the nation’s near-collapse.

Posted in Marketing & Advertising, Politics, Print media | Leave a comment

McCain Thinks Obama is ‘Very Riesgoso’

McCain has just launched a new TV ad in Spanish calling Obama and his friends as very “risky” (un riesgo) for the nation’s small business owners. I don’t know you guys, but judging from the picture above, I wouldn’t be … Continue reading

Posted in Marketing & Advertising, Politics | 1 Comment