Sabritas, the Mexican brand under the Frito-Lay umbrella, has launched three special editions inspired by the host nations of the 2026 FIFA World Cup – for some reason.
The snacks, they claim, capture the gastronomic essence of the host cities, offering fans an international flavor experience as they gear up for the ultimate celebration of football.
So, here’s what they came up with (and won’t be trying any time soon)
• Mexico: Tacos al Pastor 🌮
• United States: American Brisket 🍖
• Canada: Maple Syrup and Bacon 🥓
Sí, señor, that’s almost 7,000 kilos of pure green deliciousness.
According to my very reliable sources (i.e.The Internet), it took more than 800 volunteers to mash up 25,000 avocados and mix them up with onion, coriander, tomato and NO PEAS.
El Changarrito de la Viagra: just another reason to love Mexicans in New York City
As I walked back this morning from casting my vote to choose my next mayor, I noticed a store I had never seen before in my neighbhorhood. It’s not your regular New York City deli but it’s called “El changarrito de la Viagra” and it features tacos, burritos, quesadillas and whatnot.
That name, though …
Filing under: Mexicans, how can anyone not like us?
People pass buckets and shovels to remove the rubble of a collapsed building Sept. 19 after an earthquake hit Mexico City. The magnitude 7.1 earthquake hit to the southeast of the city, killing hundreds. (CNS photo/Ginnette Riquelme, Reuters)
NOTE: These images are not mine. I was fortunate enough to be elsewhere when the Sept. 19, 2017 earthquake struck. I just thought all of what has happened so far in my birth country should serve as a great reminder of how Mexicans can come together in times of crisis and tragedy, no matter what the so-called leader of the free-world would want you to believe.
Mexican dairy company Grupo Lala recently launched a limited edition of milk and milk-related products featuring – what else? – characters from Star Wars, which is kind of ironic considering most of us targeted by the popular franchise are now lactose intolerant.
I guess I just age myself, but I still want to get my hands on one of these, if only to drink with my Star Wars-themed tamales.
You may not know this but Semana Santa (Holy Week) is a very important religious holiday in Mexico, and among the many events that take place during the course of the week, the so-called passion play is one of the most popular — and well-attended. It consists of a representation of the via crucis, and involves everyone, from workers, students and housewives who become actors for one day to play the roles of Jesus, the Virgin Mary, the Nazarenes, the apostles — and other characters (not all of them strictly Biblical) including a spy, a dog, and a wandering Jew.
In the play, when Christ gets captured, we see him carrying a cross a long way and until he reaches a location that represents Mount Calvary. In the most famous of these representations (the one that takes place in Iztapalapa) we see Christ carrying his cross from the town’s main square to the nearby Cerro de la Estrella in the heart of Mexico City.
Unfortunately, not all Mexican towns and cities have a mountain or even a hill around, so they resort to crucify Jesus on pretty much any location, including an electricity pole. This, as you can imagine, can have bring about some funky accidents.
Marketing and advertising executives would be well advised to use the advertising tactics of Mr. Miguel Fong, some dude I don’t know but who teaches English in Mexico.
If you are bilingual, you will now have appreciated the power of the above ad. But here’s a quick translation for my beloved monolingual followers:
WANTED
He responds to the name “Unforgettable”
If you cannot read this name, it is because its in English. Contact me so you can learn!
As cringy as that already is, the above statement was simply quoting a post from President Trump on the platform Truth Social, where he actually had written Colombia not Columbia.
Yeah, this would all be very funny if it weren’t tragic.
Just when I thought I had seen all kinds of nonsensical marketing fusions, comes Native Jarritos a collaboration between personal care company Native and one of Mexico’s most famed sugary soft drinks: Jarritos.
Why? Because, for some reason, some high-level marketing executive thought it would be an amazing idea for people to go around smelling like a Mexican refresco.
The collection features Watermelon, Passion Fruit, Mandarin and Pineapple and it can be yours for “only” $13. Hurry! No matter if you end up a sweaty mess… you just have to roll on your deodorant and smell like a taquería de barrio. Yay!
‘Los Magos Reyes’ are almost here, says baby Yoda.
Three Kings Day – better known as Día de Reyes in Spanish-speaking countries – is celebrated on Jan. 6 to honor the Three Wise Men (Los tres reyes magos) who went through great lenghts to visit baby Jesus and bring tons of presents to celebrate his birth.
In Mexico – and a few other countries – the festivity includes the cutting of a special, oval-shaped cake known as the rosca de reyes, which comes filled with tiny plastic dolls symbolizing the hiding of the infant Jesus from King Herod’s troops. But because this is 2025 and Star Wars has become part of our daily lives, some very creative Mexicans are making Baby Yodas for you to stuff your rosca with instead.
Move over, Reyes Magos, here come los Magos Reyes!
Alguien está vendiendo Babies Yoda para Roscas de Reyes y no les voy a decir quién soy… 😅
Mexican dairy company 
MI BLOG ES TU BLOG 