Tag Archives: Coca-Cola Hispanic marketing

Coca-Cola Lays Out Hispanic Marketing Plan for 2020: Soccer is for Men. Novelas are for Women

If you thought the soft drink giant a.k.a. The Coca-Cola Company couldn’t care less about the growing multicultural crowd, think again. The company this week laid out its vision for the future, which means a “strong focus” on multicultural marketing … Continue reading

Posted in Food, Marketing & Advertising | Tagged , , , , | 4 Comments