Tag Archives: Procter & Gamble

P&G Beefs Up Hispanic Marketing, Makes Up Words

You might have read it all over the place: Procter & Gamble Co. this month said it will focus all its marketing efforts surrounding its Gain dishwashing liquid on the growing Latino market. And why not? Latinos are, like, hugely … Continue reading

Posted in Marketing & Advertising | Tagged , , | 3 Comments

Good Lord! Procter & Gamble Preps ‘Pedro & María,’ a Hispanic Version of ‘Romeo & Juliet’

And just when you thought Hispanic television couldn’t get any more entertaining [read it with irony, please] former NBC exec Ben Silverman is ready to give us a new telenovela (both in English and Spanish) to be called Pedro & … Continue reading

Posted in Latin celebrities, Marketing & Advertising, Television | Tagged , , , , | Leave a comment