Category: Food

Speaking of National Taco Day and Clueless Fox News Hosts

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As I was saying…… today is National Taco Day, so it was a perfect opportunity for a clueless Fox News host to ask his Nicaraguan colleague -whom he actually thought was Colombian- to discuss tacos (because, after all, all Latinos were brought up eating tacos. I know I did.)

I’m super busy to go hunt for the original video and post it here but you can always click below and see this masterpiece in the following link.

Fox News asks Nicaraguan meteorologist to host ‘Taco Day’ segment: ‘You grew up on tacos’ (via Raw Story )

Fox News host Brian Kilmeade on Friday said he assumed that the network’s Latina meteorologist “grew up on tacos,” even though it is not a traditional food in her native country of Nicaragua. To celebrate National Taco Day, Fox & Friends asked…

Continue reading “Speaking of National Taco Day and Clueless Fox News Hosts” →

Dunkin Donuts’ Cuban Sandwich Luckily Only Available in Miami

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CubanSandwich

And just when I needed one more reason to not visit Miami, Dunkin Donuts has introduced the all-new Cuban sandwich, featuring roasted pork loin, Swiss cheese and ham on an oven-toasted thing it dares to call a “French roll.”

But if you think this beauty does not look Cuban enough, consider this: The meat is topped with a “creamy Cuban spread of Dijon mustard and chipped dill pickle,” because, as we all know, nothing screams Cuba like Dijon mustard and chipped dill pickle.

Fortunately for this blogger, the Cuban sandwich is for sale exclusively in restaurants located in the Miami-Fort Lauderdale area.

¡Ay, qué pena!

Photo: @RISHayyy

Doritos Dinamita: Your Key to the Elusive Hispanic Millennial

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DoritosNacho2

Are you trying to reach the elusive Hispanic millennial but not sure how to go about it? I don’t blame you… After all, Hispanic millennials, while similar to regular, non-Hispanic millennials are a “dynamic group of individuals with diverse backgrounds and distinct traits.” Duh.

This and other shocking revelations can be found in this “insightful” (LOL) PR Week piece, which has laid out some awesome marketing tips for brands trying to reach Hispanic millennials. My favorite:

An example of a brand creating a product “para mi” is Doritos’ launch of Dinamita Nacho Picoso, rolled tortilla chips that are similar to taquitos (also known as flautas), a common Latin American dish. This not only illustrates Doritos understands the culture and flavor preferences of this community, but underscores the influence Hispanic Millennials and the Latin palette have on driving mainstream trends and new products.

Other insights inform us that Hispanic millennials “listen to Calle 13 and Jay-Z and eat arroz con pollo and mac and cheese interchangeably,” which is, like great and all, although I’m not sure where the Dorito-Nacho-Picoso-Latin-eating fits in here. You tell me.

The Evolution of Mexican Food in New York City

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It is no secret that we (i.e. “The Mexicans”) are taking over the so-called Big Apple. And we are doing this quietly and deliciously, by replacing your Ketchup with salsa; your bagels with tortillas; your apple pie with buñuelos, etc.

But -as we all know- with acculturation comes the making up of words / concepts, so my paisanos over at the Chelsea Street Fair this weekend treated me with a delicious huarche, one I gulped down with 2 liters of Jarrito de Tamarindo.

I love Manhatitlán.

Bilingual, Biracial Couple Romance Over a Pretzel Burger

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Screen Shot 2013-07-09 at 11.10.41 AM

I’m not a fan of Wendy’s burgers, much less those made with Pretzel bread. But I have to give it to the fast food company, and it’s Hispanic advertising agency Bravo for the below commercial, which by the way is running on both, Hispanic -and non-Hispanic- TV networks.

The commercial belongs to the “Mucho Mejor campaign” featuring a Hispanic family, the Rojos, who embrace both American culture and their Hispanic roots. The Rojo family comprises a bilingual mom and dad with three children ranging from 7 to 16 years-old. Teenage daughter Roselin also dates Dylan, her teenage “mainstream” boyfriend.

Just What This Blogger Needed: A Taco Encyclopedia

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tacos2

For those of you who still think tacos look like this, there’s literary aid coming your way.

Mexican editor Déborah Holtz last night was in Manhattan, presenting La Tacopedia, the result of a five-year taco research documenting everything you’ll ever need to know about tacos: From their origin and their different species, to the brave men and women who make them. “We wanted to make a book that smelled of tacos,” said Holtz, whose book includes -what else?- the recipe for 36 delicious super salsas.

Unfortunately, La Tacopedia is currently available only in Spanish, but this blogger is one crafty freelancer and has decided to stalk Ms. Holtz until she gives me the green light to translate this jewel into English.

[Now, if she doesn’t give me the green light, at least she should provide me with some green salsa.]

7-Eleven Beefs Up its ‘Latin-Inspired’ Food Offering. [Sort of]

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empanadas

It was just a matter of time.

These days, where everything is Latino this and Hispanic that, you cannot just sleep in your laurels and do nada. That is why 7-Eleven, a company which is as American as apple-pie and bad coffee, is all excited beefing up its “Latin-themed” snacks.

Sí señor. As early as this week, 7-Eleven Inc. introduced the Breakfast Empanada Bites,  a “Latin-inspired hot foods snack,” which I’m sure are almost as delicious as the 7-Eleven Mini Tacos introduced last year. Per a company press release:

As the fastest-growing U.S. demographic, Hispanics are an important core customer group for 7-Eleven; however, it was the popularity of Latin American foods among all demographic groups spurring the addition of a snack-size breakfast empanada.

But don’t be fooled by their size. These tiny, crescent-shaped pastries are filled with eggs, cheese, bacon, smoked ham and sausage, which I’m sure will go down nicely with a 24 oz. Diet Pepsi.

Oh, and for the underemployed, underpaid Latino in you, they are only $1 for three at at participating 7-Eleven® stores.

Before ‘Space Oddity,’ Chris Hadfield Showed us Why Tortillas are Better than Bread in Space

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Floating tortilla

It seems to me that everyone and their mother tonight are talking about the amazing ‘Space Oddity’ cover by Canadian astronaut Chris Hadfield. So I won’t bother you guys with it.

However, much more relevant to this blog is Hadfield’s comprehensive explanation of why tortillas are better than bread in space… (and everywhere else, if I might add.) Watch him walk you through making a “sandwich” in space and behold the floating tortilla.

McDonald’s German Mariachi Will Steal Your ‘Herz’ and Make you ‘Lieben’ Chili con Carne

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germanchili

Turns out the Germans are not only fond of Mexican food, but they get all festive and dress up in mariachi costumes and all to celebrate a good ‘chili con carne,’ which is actually not a Mexican dish, but who cares? Any excuse is good to dance around the Straßen waving Mexican flag and all.

Hat tip: @tropicarlitos

…and in case you don’t know what Los Wochos are; Los Wochos are El Chile con Carne, Los Beefos y el Chicken Fiesta.

Wochos

 

 

 

The Arizona Diamondbacks Lure Hispanic Baseball Fans With Culturally Relevant Hot-Dog

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arizona

Los Diamondbacks de Arizona, which is Spanish for The Arizona Diamondbacks, have partnered with the local Univision station to offer Hispanic baseball fans the chance to gobble up at the stadium in a culturally-relevant way: With a $7 “Sonora-style hot-dog.”

Per a press release:

The Arizona Diamondbacks (@Dbacks) will offer a Sonoran-style hot dog at every home game for $7 at Red Hot Grill locations in sections 126 and 320. In addition, the team has partnered with Univision to offer a special Sonoran Dog Package, El Pa’quetellenes, for only $15 that includes an Outfield Reserve ticket, Sonoran-style hot dog, 24 ounce Pepsi and a coupon for a free cookie from SUBWAY® Restaurants. El Pa’quetellenes, presented by Univision, is available at every D-backs home game and can be purchased online at http://www.losdbacks.com.

For the monolingual crowd, paquetellenes is actually a smart made-up word combining the concept of “combo” with “to be full.” And naturally you’ll be full: The so-called Sonoran Dog “is a hot-dog wrapped in a mesquite-smoked bacon that is grilled and then topped with pico de gallo, ranch-style beans, and a mayo drizzle.”