Tag Archives: Hispanic TV

Hispanic TV Upfronts 2017: The Good, the Bad, the Beautiful

May is my favorite month of the year, and not only because it is my birthday, and spring is blooming and all that crap. It is because in addition to the very serious journalistic work I do everyday, I get to attend … Continue reading

Posted in Marketing & Advertising, Print media, Stupid propositions, Telemundo, Televisa, Television, TV Azteca, Univision | Tagged , , , , , , , , , | Leave a comment

Univision to Donald Trump: ‘Hasta la Vista, Baby!’

Well, that was fast. Barely five months after Donald Trump announced he was dumping Telemundo to join forces with Univision for the Miss Universe pageant, the Hispanic media giant decided it was just too much to partner with such a … Continue reading

Posted in Beauty Queens, Latin America, Mexico, Pop culture, PR, Racism, Stupid propositions, Television, Univision, You Tube | Tagged , , , , | 1 Comment

TBN Launches Hispanic TV Network Called -What Else?- Salsa

Religious broadcaster Trinity Broadcasting Network on June will launch an English-language channel targeting what it called “next-generation” Latinos, which apparently are religious, prefer to speak English and — of course — love to dance and eat salsa. Per a company … Continue reading

Posted in Awkard homages, Language, Marketing & Advertising, Religion, Stupid propositions, Television | Tagged , , , , | Leave a comment

Estrella TV Premieres Show Featuring Rich, Desperate Latinas

Latina, Rica, Famosa is Estrella TV’s answer to the Real Housewives franchise, except this new reality show features five “beautiful, successful Latinas that invite you all the way to their living room -and bedroom- to see what they are really made of.” I must … Continue reading

Posted in California, Hispanic Heritage Month, Latin America, Pop culture, Spanish, Television | Tagged , , , | Leave a comment

¡No Chinguen! Pizza Patrón and the Double Standard of U.S. Hispanic Media

Earlier today, a couple of friends forwarded me a press release put out by Dallas-based Pizza Patrón pizza chain and urged me to do -or rather, write- something about it. The headline was attractive enough for me to pay attention: … Continue reading

Posted in Food, Hispanic ad agencies, Marketing & Advertising | Tagged , , , , , , , | 7 Comments

Univision Telenovela Will Now Feature Footlong Sandwiches

If you thought Subway’s Fritos Chicken Enchilada Melt was as culturally relevant as the fast-food chain was going to get, think again. In the latest example that Hispanic-targeted marketing knows no limits, Subway Restaurants this week announced a partnership with Univision to … Continue reading

Posted in Food, Guacala, Marketing & Advertising, Televisa, Television, Univision | Tagged , , , , | Leave a comment

OMG, You Guys! The Latin James Bond is Coming!

U.S.-born Latinos who prefer to speak English -and pretty much suck at writing in any language- can’t get enough novelty on television this 2013. First came Fusion, with its easy-to-understand English-language news shows. And now, comes El Rey Network, a … Continue reading

Posted in Language, Latin celebrities, Television | Tagged , , , | Leave a comment