What is it with Ritmo Latino and Latin pop divas?
One year after the Latin music retailer accused Shakira of dissing Hispanic fans in favor of the Anglo world, it is snapping J-Lo with the same accusation. This week, while the Bronx diva visited the neighborhood to promote her new Spanish-language album, Cómo Ama una Mujer Ritmo Latino announced it was banning it from its 50 stores nationwide. The reason? “We have supported her from the beginning. Now we’re told by her record company she will only visit Anglo retail outlets,” said Ritmo Latino CEO David Massry.
I am sure Mr. Massry has reasons to believe there is an Anglo conspiracy to take Shakira and JLo from their authentic “Hispanic” fans (whatever that means). But instead of boycotting Latino singers, and getting all pissed off at everybody, he should be fighting back by taking some gringo talent and promote it in his stores nationwide: We all know Britney and Michael Jackson can use a little marketing push … even if it’s in a chain of Latin music stores. You never know