A Valentine’s Gift That Will Make Your Girlfriend Wrap Her Legs -Not Arms- Around Your Neck

The creators of the Partner ES900, a portable translator that would seduce your girlfriend into opening her legs, are back at it, with a new marketing blitz pitching the device as the sole “linguistic method” that would make your girl wrap her legs -and not her arms- around your neck. [Click photo to enlarge.]

This piece first appeared in New York’s El Diario la Prensaproving once again that a good marketer knows her market well.

Want More Latinos to Watch the News? Pitch the News as a Steamy Telenovela

And to stay in the subject of sh*t this blogger couldn’t make up even if she tried… a local NBC affiliate in San Antonio, WOAI-TV, has found an awesome way to attract more Latino viewers to its 6:30 PM newscast.

How??!! Just pitch the nightly newscast as if it were a steamy telenovela, featuring guys in sombreros riding horses and muy caliente señoritas!

Hat tip: Latinocommunicators via Hispanic Tips

Gulf of Mexico to be Renamed Gulf of America

Remember the Absolut brouhaha?

Remember the Alamo?

Well, none of those contentious binational wars would ever come close to what’s looming behind a moronic proposition to rename the Gulf of Mexico as Gulf of America. The brilliant idea popped into the head of State Rep. Steve Holland of Mississippi, most likely because there’s not a lot to do in  Mississippi, so people have plenty of time to think over important stuff.

I couldn’t make this up… even if I tried.

State Rep. Steve Holland (D) has introduced HB 150, which says that “for all official purposes within the state of Mississippi, the body of water located directly south of Hancock, Harrison and Jackson counties shall be known as the ‘Gulf Of America’; and for related purposes.”

So from now on and without further ado, I am going to go choke on my café americano, ahem, café mexicano.
Hat tip: Bathtub Media

Denny’s Wants you to Think of Dogs When You Eat a Delectable Sizzling Skillet

And speaking of innovative marketing ideas, Denny’s has decided it is a good idea to link dogs with a sizzling meat fajita.

In what this blogger considers a marketing –and gastronomical– faux pas (I grew up eating tacos al pastor outside my local subway station) the restaurant chain has tapped famous dog behavioralist César Millán (aka ‘The Dog Whisperer’) to help a Latino family deal with an extremely “aggressive” meal, a Western Beef Sizzling Fajita thing.

I don’t know you, but after enduring watching the 3-minute thing, I felt like getting myself a veggie meal. I do not want to think of dogs when I see a sizzling fajita. Or viceversa.

But watch it yourselves and let me know what you think!

Target Thinks Diversity is Awesome. Introduces ‘Bodega’ to Sell Hispanics Cheap Stuff

Please tell me I am delirious or suffering from some kind of exhaustion-fueled maladie and none o this is true.

Turns out some great marketing mind over at Target Stores has come up with the Bullseye Bodega, offering not only online coupons, but heavily “discounted items in a store-within-a-store.”

Click here for a hilarious video review by the folks over at LatinoRebels.

So now you know.

You’re Hispanic and don’t shop at the Bullseye Bodega? Shame on you!

 

Romney is NOT Mexican, But He Wouldn’t Mind Univision Spreading the Word Out

As everybody knows by now, Univision’s Jorge Ramos this week sat down with both Newt Gingrich and Mitt Romney to discuss some issues relevant to the Latino voter, for example, when and how are they going to bomb Cuba and kill the Castros.

However, this blogger’s favorite moment came when Romney denied being Mexican-American, but yet asked Ramos to spread the word out, thinking that little “white lie” would get him ahead among the Latino electorate.

You don’t believe me? Just watch!

 

New Latino Dating Site Wants to Hook You Up With a ‘Sexy Culo Latino’

It had been a while since anybody pitched this blogger such a juicy, sexy -and sexual- new venture, so I was ecstatic to hear LatinDating is up and running.

I have no idea who Jim, Laura, Helen and Maria are, but given the carefully-crafted copy on the homepage, I can tell you they know a thing or two about Google search analytics, using words like culo, sexy, Latina, free, sex, etc. in no particular order, and following no grammatical rules whatsoever.

Ay, caramba!

 

AhorroCel Prices are so Low, You’ll Be as Surprised as Finding Out Your Son is ‘Maricón’

Mexican cell phone distributor AhorroCel wants you to know their low prices are so AWESOME that you’ll be as surprised as finding out your son is a maricón

I’m warning you, people, if you -or someone you know- has ever come across a maricón, this video is almost sure to go viral in 10….9….8…7…6………..

Hat tip: Who else? Ricardo Trejo

Mercedes’ Chief Thought Using ‘El Ché’ to Peddle Luxury Cars Was an Awesome Idea

Yeah, this was the image that gave Mr. Dieter Zetsche a big P.R. headache and forced him to apologize to the Cuban exile in Miami.

Turns out the head of Daimler’s Mercedes unit, didn’t stop to think that using the image of El Ché to peddle a luxury car was not going to sit well with many people … especially the Cuban exile in Miami, who think El Ché is pretty much the same as the diablo en persona.

Ah… the wonderful world of marketing!

CBS Changes Name of Upcoming Latino Show ‘Cause Typing an Upside Exclamation Point is a Bitch

If Fox News Latino my sources are right, CBS’ upcoming “Latino-themed sitcom” starring Rob Schneider will be changing its name to Rob! from the previous ¡Rob! because people at CBS just found it too hard to type an upside exclamation point every time they wanted to promote the damn thing.

Scheduled to premiere Jan 12, Rob! centers around a gringo character named Rob (duh) who marries a Mexican, and gets “immersed” in the whole Mexican family experience (all this from a gringo point of view, of course.)

Rob! features some Latino luminaries, including Eugenio Derbez and Cheech Marin, which I can anticipate will be doing the funny accent thing and plenty bean-related jokes for our viewing pleasure.

I cannot wait for this thing show to start, as it promises to be great fodder for Mi blog es tu blog. You don’t believe me? ¡Just watch!

Now You Can Enjoy Latin America Without the Dangers and Annoyances of Latin America

Attention, non-Hispanic Americans: Are you afraid of being killed in Mexico? Mugged in Central America? Sickened by some deadly bug in Peru or killed by the chikungunya virus in the Caribbean?

Worry no more!

Thank your undocumented and documented Hispanic immigrants for the latest trend in U.S. tourism: Latin American cultural immersion trips in the confort of your own city!

Sí, señores! Latinos are a smart bunch, so we are using the very same neighborhoods we took away from gringos to lure them back, and invite them to get a taste of our fun, dance, food and drink-filled culture! (And no, you don’t need to get a passport, nor take a malaria pill or take a kidnap ransom insurance.)

You are welcome…

So, welcome to El Barrio!