Unshocking Revelation: Rich Latin Americans Have Maids [Black, Indian, Same Difference]

It is so interesting when news of racism outside the U.S. reach the U.S., simply because it is a historically-charged, sensitive issue.

The picture above -first published in HOLA! magazine, has reportedly caused some “outrage” in several media outlets, mainly because of the presence of two maids in the background.

The outrage, as I understand it, has to do with the fact that the two maids in question happen to be black, which is, of course, unusual to many Latin Americans who are mostly used to hire indians as help.

My point: Should that picture featured a couple of indian maids (inditas as rich people would lovingly call them) wouldn’t make so many of us blink, would it?

Classism is kind of OK… but racism? God forbid!

Will You Help Me -and Burro Hall- Raise Some Money to Buy BoycottAbsolute.com?

Dear friends, followers and supporters:

This blogger is hereby joining forces with Burro Hall to make a bid for the “valuable assets” of the soon-to-be-doomed Americans for [sic] Legal Immigration organization, which, as we sadly learned today, is heading towards bankruptcy.

Per an urgent bulletin (LOL) first posted on Burro Hall:

We are sorry to report that for the first time in our organization’s history, we have failed to reach our minimum operational expenses for our final funds drive of 2011. All things being equal, this would put us on a final shutdown date of January 1, 2011

Among other things, and in an effort to raise about $10,000 by February 2012, ALIPAC is putting several web domains on sale, including BoycottAbsolut.com, the organization’s reaction to my now infamous “unAmerican” advertisement, and pitched as a “rapidly growing separatist movement in America.”

So Whaddaya say?… Will you all chip in and help us buy at least that one? We promise you months of hilarious pro-illegal immigration postings!

Mitt Romney Cares for Hispanic Voters. Visits Conchita Foods to Prove It

Only one thing is more pathetic than a politician campaigning for votes: A Republican politician courting U.S. Hispanic voters.

Watch Romey as he visits South Florida’s Conchita Foods to receive the endorsement of three Cuban-American GOP heavyweights (Ileana Ros-Lehtinen, Mario Diaz-Balart and his brother Lincoln Diaz-Balart).

The four amigos might not be in agreement on hot-topic issues like immigration, but I’m sure they all agree Conchita Foods offers some delicious frijoles negros and dry lentejas.

Deeelish!

OMG, You Guys! The Strauss-Kahn-Diallo Saga Comes to Telemundo… Well, Not Really

I though this was going to be yet another bleak week, but then I remembered Telemundo’s Una Maid en Manhattan premieres tonight (8:00 PM/ET) on the Telemundo channel.

In a nutshell, this is the story of a terribly-good-looking hotel maid (Litzy) who moves to the U.S. with her little son, gets a job at a swanky hotel and meets a dashing hunk (Eugenio Siller) which confuses her for one of the rich hotel guests… because, as we all know not all maids look like Nafissatou Diallo, nor all hotel guests are as disgusting and horny as Dominique Strauss-Kahn.

This is a maid-to-order feel good story and very likely great fodder for Mi blog es tu blog.

So stay tuned. I will keep you people posted on this impossibly-realistic love story.

New Hispanic Mom Site Treats ‘Gringas’ as ‘Otras’

The folks at CafeMom today announced new funding -and some editorial hires- for their upcoming blog Mamás Latinas.  And while I am not a mom per se, I am certainly a Latina (and a very nosy at that) so I quickly went to the site and signed up to see what’s going on.

Alas, the Mamás Latinas will not be live for another couple of months, but I was happy to see their registration page was a happy mix of English, Spanish, Spanglish and even some un-PC language when it asks visitors to fill up their “tradition.” Are you Mexican? Guatemalteca? From “Sud América”? or are you simply an “Otra” or a “Gringa”?

Yikes! Thankfully my “tradition” is 100% Mexican so I had no problema checking my  box.

Now I’m just going to sit patiently and wait for my Kmart / Sears-sponsored information.

How do you Say ‘Plum Tomato’ in U.S. Spanish?

One of the most beautiful things about language is that it manages to re-invent itself, transforming the names of otherwise unpronounceable stuff into things we (phonetic-language-speaking people) can understand -and pronounce properly.

How else would you explain the wonderful transformation of “plum tomato” to plontomero?

I don’t know you but these plontomeros would be delicious in this type of salad.

Here’s your Hispanic Mayonnaise to go with your Hispanic-Inspired Tuna

When it comes to reaching Hispanics, marketers are a real creative bunch.

First came Procter & Gamble with its groundbreaking research concluding Hispanics love to smell. A little later, McDonald’s concocted the Big Mac wrapped in a flour tortilla and more recently StarKist regaled us the Hispanic-inspired tuna.

Not to be outdone, Kraft Foods now says it has figured out what would make my people buy more of their ‘mayonesa’…. Duh! Just put some lemon in the damn thing!

According to some very important marketing person at Kraft Foods:

“In Mexico, base mayo has lime juice in it, and often, Hispanics add even more lime juice themselves,” Karmen Conrad, a senior brand manager at Kraft Foods told the Houston Chronicle. “We wanted to offer an authentic mayonesa to the Hispanic population in the U.S.”

Thank you, Kraft!

I don’t know what I would have done with my Hispanic-inspired tuna without a Hispanic-specific mayonesa.

¡Gracias, gracias!

Go @Jaguares, Go @CervezaSol, Go @Twitter

Mexico is soooo ahead of, like, everybody else, that our soccer teams are embracing the Twitter craze like there is no tomorrow.

Take the Jaguares de Chiapas, a professional fútbol team, which this week launched an unusual campaign, using its players’ Twitter handles instead of their full names on their jerseys.

“Conscious of the age we live in, where we can all stay in touch through the Internet without regard to distance, Jaguares launched a campaign and realized various activities linked to Twitter,” the club said on its website.

Of course none of this would make any sense without the back up of a marketing partner, in this case Cerveza Sol, which is also being feature as -what else?- @CervezaSol.

Introducing the “Authentic” Hispanic-Inspired Tuna!


Marketing geniuses have given us culturally-relevant Hispanic cheese; deliciously weird tortilla-flavored chocolates, Mexican Coca-Cola and even a Hispanic lettuce. So it was really just a matter of time before somebody came up with a Hispanic tuna.

And that day, my friends, has finally arrived.

This blogger is happy to announce the launch of Auténtico, a “Hispanic-inspired canned tuna line” from the makers of non-Hispanic-inspired tuna StarKist.

According to a press release:

“Auténtico products blend StarKist tuna with bold spices such as red, chili and jalapeno peppers […]”

…because as everybody knows, Hispanics like spices and seem to put jalapeño everywhere.

¡Chunta-chunta-chunta-chún, vamos a comer atún!

Hat tip: HispanicTips