
Cinco de Mayo is definitely my favorite faux Mexican holiday in the U.S. And not because it’s an excuse to drink all day long and scream ¡Viva México! while thinking it’s our celebration of Independence, but because it brings out the stupidest best marketing gimmicks to sell everything, from spicy tattoos and sneakers for the three-legged, to senseless drink mixes, “ethnic” food and even cardboard Mexicans!
Below, you’ll find a few of my favorite marketing efforts around this mostly-gringo holiday.
Enjoy … and ¡Que viva México, cabrones!

Mexican presidential candidate Andrés Manuel López Obrador is running on an odd platform, enlisting politicians from all walks of life (and political positions) to his campaign. And while his politics and rhetoric have pretty much divided the country, there is one thing he has in common with millions of Mexicans: His contempt for President Trump –and his proposed border wall.


Department of Homeland Security (DHS) Secretary Kirstjen Nielsen this week met with reporters to mumble something about Trump’s Big Beautiful Wall (TBBW.)







