It’s January 20, 2021 y’all, which means two very important things: Trump will no longer be president and Mexican Twitter is on fire. I will be posting here my favorite meme-moments of the day and updating throughout the morning so be sure to come back!
I’ve spent many, MANY, years on this blog trying to explain “Latin things” or “Mexican things” to a mostly monolingual, crowd and I believe I’ve been pretty good at it.
The above cover by a Mexican tabloid perfectly captured (prematurely, mind you) what happened on November 7, 2020, when the presidential election was finally called for Joe Biden, making Trump one of the few incumbents to lose a bid for reelection (thank God!) It also makes it harder to explain, so I will let the wonderful people from Urban Dictionary to take it from here.
And so in keeping with the tradition, the Biden campaign has released the Todos con Biden salsa, a 3:30 minute long Spanish-language song with some “inspirational” words to help pitch the message of abuelito Joe among my people (i.e. The Latinos). Performed by Ander DeFrank (aka El Negro que Canta) the song kicks off by telling us that a Biden presidency will restore the nation by doing several things, including extending access to education and put an end to detention centers at the border, among many others.
For the monolingual, the chorus goes kind of like this…
Biden, Biden is the safe road
Let’s walk together, hand in hand
All for one, one and for all
Biden is a serious, honest and trustworthy man…
You get the drill. Now WATCH (if you can endure the 3-plus minutes of this thing; I’m off to make myself a drink.)
A 60-second, Spanish-language spot which debuted this week in several markets, shows video footage of people and children behind bars as a result of Trump’s family separation policy, set against audio clips of Trump promising to build a wall and describing immigrants as invaders. “They’re bringing drugs, they’re bringing crime, they’re rapists,” Trump says, a quote from his speech launching his presidential campaign in 2015.
All of this is shown while a heart-felt rendition of Decepciones plays in the background, telling my people (i.e. The Hispanics) that Biden and –El Potrillo himself– have had it with Donald Trump.
According to media reports, the new spot will air on television and radio in both Las Vegas and Reno is part of the campaign’s $280 million paid media reservation announced in early August.
The Biden-Harris campaign this weekend launched its first joint campaign ad. It is a 30-second spot running across several platforms that kicks off entirely in Spanish, with a narrator saying “dime con quién andas, y te diré quién eres,” which translates to “tell me who you walk with, and I’ll tell you who you are.”
But because we’re talking about Spanish *and* the ever important Latino vote here, the narrator goes on to make his point even clearer by reminding us that is exactly what our abuelos and abuelas taught us.
Because Latinos, you know?
WATCH the spot below and remember: Always follow your abuela advice: