Spectrum Wants you to Believe this Survey is in Spanish

¿Estrimeando? No, gracias

Spectrum Latino –which I believe is like “regular Spectrum,” but Latino– is determined to engage with its Hispanic consumers across social media. Its latest effort comes in the form of a Twitter survey, in which the company wants to hear our opinions in our own language.

Sort of…

In the survey, posted this week on Spectrum Latino’s Twitter account, the company wants to know what we (i.e. The Hispanics) do with our phones, whether we use them mostly to take pictures, make phone calls, send texts or stream content. But the options are written in a bizarre, non-existing language resulting in words like “estrimeando” and “fotografeando” (presumably “streaming” and “taking photographs.”

Anyhow, here’s the original tweet but, more importantly, the replies, which are gold:

This entry was posted in Language, Marketing & Advertising, Spanish, Stupid propositions, Technology and tagged , , . Bookmark the permalink.

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