NBCU Hijacked Univision’s Upfront with a Van Full of Data


This blogger is so tired from all this partying busy this week, that a proper upfront round-up will not come until the weekend (sit tight.) However, I thought you’d like to know that barely minutes after Univision wrapped its upfront presentation under the theme “One for all,” NBCU found it amusing to park a van right outside Univision’s party venue using the exact same tagline but touting NBCU, not Univision, as the company that reaches 90% of all Hispanics.

NBCU does indeed reach a large percentage of Hispanics as it owns not only a bunch of English-language networks that are popular among Latinos, but also mun2 and Telemundo.

The stunt was the most talked about subject during both, Univision’s and Telemundo’s parties, during which this blogger drank only cranberry juice and an occasional glass of water.

Photo: Mediamoves

One thought on “NBCU Hijacked Univision’s Upfront with a Van Full of Data

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.