Honor Your Heritage. Eat Pizza. Drink Pepsi. Be Fat

2004.10.01.obese_childrenHispanic Heritage Month is in full swing now, and because there is never a better time to celebrate our heritage, Pizza Patrón has partnered with Pepsi Co. to bring us “!Viva Latino! Pizza Patron y Pepsi Festejan el Mes Patrio” [sic]

Notwithstanding the lack of proper punctuation, the special promotion has been “specifically designed to honor Latin culture” by having us indulge in unhealthy amounts of fast-food and soda.

According to a story in QSR:

With any 2-liter purchase of Pepsi products through September 30, customers will receive a free phone egrip Non-Slip Strip. The egrip […] features the Pizza Patron and Pepsi logos, as well as Pizza Patron’s slogan, “Latin Life, Enjoy.”

Latin Life, Enjoy?

What ever happened to Dr. Manny Alvarez and his Hot Latin Diet?

This entry was posted in Food, Marketing & Advertising and tagged , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.