Tag Archives: Hispanic Heritage Month

The Hispanic Star Joins Nonsensical Trend of Putting an ‘Ñ’ where it Doesn’t Belong

Remember that nonsensical trend of putting “eñes” where they don’t belong just to make something look –and sound– more authentically “Latino?” Well, it looks like salsa makers and Hispanic journalists organizations are not alone in this thing. The latest to … Continue reading

Posted in Awkard homages, Education, journalism, Language, Latin America, Marketing & Advertising, Spanish, Stupid propositions | Tagged , , , , | 1 Comment

Hispanic Heritage Month is Finally Over; Now Back to your Regular Programming

I don’t know you, but I was frankly getting tired of all this “Hispanics are great,” “Hispanics are awesome,” “We are all Mexicans” rhetoric. Luckily, the month-long marketing fiesta known as Hispanic Heritage Month is finally over, so media can get their … Continue reading

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Shakira, Wisin, Wyclef Jean: ‘We are all Mexican and we’re Here to Save you from El Trumpo’

I couldn’t make this stuff up if I wanted. In yet another sign of the circus that the political/entertainment “Hispanic” environment has become, a group of “prominent” Latino musicians (i.e. Emilio Estefan et al) will be getting together to record We’re all … Continue reading

Posted in 2016 presidential campaign, Awkard homages, Immigration, Language, Latin America, Latin celebrities, Marketing & Advertising, Mexico, Politics | Tagged | Leave a comment

Gov. Rick Scott -and Wife- Wish us a Happy Hispandering Month

Watch Governor Rick Scott and wife wishing us a happy Hispanic Heritage Month, which according to this, means “living the American Dream in the Sunshine State.” Thanks, but no thanks. I’d rather stay in the Empire State and drown my sorrows in mezcal, hoping … Continue reading

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Coffee Mate’s ‘Latin-Inspired Products’ Include Hot, Steamy ‘Abuelita’ -Of Course

Not to be outdone by the likes of Mattel and Oscar Mayer with their Latin-inspired dolls and Hispanic-targeted cold cuts, Nestlé’s Cofee Mate is launching a series of “Latin-inspired products” and promoting them on Twitter with a super inventive Latin handle: #LatinTouch. Here’s one of … Continue reading

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♪ ♫ Ojalá que llueva ( McCafé ) en el Campo ♫ ♪

Hispanic Heritage Month is in full swing, and with it comes the flurry of pandering Hispanic marketing opportunities to reach my people. From culturally relevant print publications and invitations to celebrate our heritage by eating pizza and drinking Pepsi to … Continue reading

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It’s Hispanic Heritage Month! Time for the ‘Miss Gay Hispanidad’ Beauty Pageant

Every year, Latinos and non-Latinos across the U.S. celebrate Hispanic Heritage Month, a monthlong extravaganza of all things Latino that has included a bash in the White House (I wasn’t invited;) a Cielito Lindo singing collage over at Southwest Airlines … Continue reading

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Disney Thinks Latinos Like to Dance Cumbia While in Disney

Last time I checked, Latino families and their multiple mocosos loved to go to the Magic Kingdom of Disney to sing, dance and ride along with their non-Hispanic counterparts. But as a gesture to its growing Hispanic clientele, Disney Latino … Continue reading

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Here’s your ‘Cielito Lindo’ Singing Collage via Southwest Airlines

Remember Southwest’s unusual plan to show respect and appreciation for us, the Hispanics? Well, here’s what went down at some point, during the celebration of Hispanic Heritage Month in the Hispanic-friendly skies… Enjoy!

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Southwest Crew Will Sing ‘Cielito Lindo’ to Show Respect, Appreciation for U.S. Hispanics

You gotta give it to corporate marketers for their continuing efforts to lure Hispanics to whatever it is they sell. Take Southwest Airlines which is kicking off Hispanic Heritage Month by inviting everyone to come together on September 16th and sing … Continue reading

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Honor Your Heritage. Eat Pizza. Drink Pepsi. Be Fat

Hispanic Heritage Month is in full swing now, and because there is never a better time to celebrate our heritage, Pizza Patrón has partnered with Pepsi Co. to bring us “!Viva Latino! Pizza Patron y Pepsi Festejan el Mes Patrio” … Continue reading

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Guess Who Will be Pitching This Weekend at Yankee Stadium?

Very rarely Every now and then Hispanic Heritage Month gives us some pleasant surprises, like this coming Saturday, when Justice Sonia Sotomayor will come off the bench… and onto the Yankees field to toss the ceremonial first pitch at Yankee … Continue reading

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