OMG, you Guys! The ‘Hispanic Wal-Mart’ is Shutting Down

mas-club-logoOn the heels of the unshocking announcement that CNN Latino is to shut down later this month, more bad news about Hispanic things are coming to the Hispanic world of Hispanics in the U.S.

According to The Packer, a trade publication you’ve probably never heard of, Wal-Mart plans to pull the plug on its lone Más Club pilot store.

In case you don’t know, Más Club was an 87,000-square-foot warehouse store (similar to a Sam’s Club) but carried more Hispanic-focused products, presumably Hispanic cheese, Mexican Coke, Cuban sandwiches, Pringles TortillasHispanic lettuce and the like. A Hispanic Sam’s Club if you will.

This is a bummer, because I guess my people will have to settle for shopping at a regular, non-Latino Wal-Mart. But hey! Not everything is sad news: Very soon, we will be able to get our entertainment from Variety Latino, and not from the regular Variety. And if this doesn’t cheer us up enough, we should always remember that 2014 has been coined as the Year of the Latino by Fox News Latino.

¡Sí, señor!

[In the meantime, I will backtrack on a previous plan to change the name of this blog to Latino Mi blog es tu blog. I’m sure it will not last one week under that moniker.

This entry was posted in Hispanic ad agencies, Marketing & Advertising, Stupid propositions and tagged , , , . Bookmark the permalink.

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