How nice! I can just lie down here, have a fruit salad and have Indians dance right in front of me
The latest campaign promoting Oaxaca’s famed Guelaguetza Dance Festival trumps over any other cringeworthy images depicting my country’s relationship with its Indians.
Watch as a light-skinned Mexican young lady strolls around Oaxaca (smartphone in tow) snapping pictures of affable, festive Indians dancing around her, even while she enjoys a refreshing beverage in the patio of her hotel.
“I can even have an Indian making me look pretty just like her!”
I seriously thought at first this was a joke. Alas, it is not and the campaign is on the air an in full swing, as the Guelaguetza kicks off July 21.
via: Despertar de Oaxaca
What a shame! This commercial contains beutiful panoramic scenes but the message is unacceptable! This diminishes my race, my people, my country and I am definitely against putting this on the television. ..
Do some research, these people aren’t “Indians”… they are doing dances that represent indigenous traditions. By using the word “Indian” you are guilty of doing the same thing you are shaming the advertisement for.
The point of Guelaguetza is to share Mexican culture and is the opposite of “diminishing” the race, country, etc…. it retains deep cultural importance for the people of Oaxaca and is important for the continuing survival of these cultures.