Shocking: Hispanics Buy Non-Hispanic Stuff at the Supermarket

groceries

I love Hispanic research, don’t you? And that’s because you get to learn some amazing stuff. For instance, how my people (i.e. The Hispanics) approach grocery shopping.

Take the latest research, stating that Hispanics are as “eclectic” as non-Hispanics when they go shopping, meaning we don’t only go to the supermarket to buy stuff like tamales, pinole, piñatas, nopales and mole Doña María. In fact, according to a recent online survey conducted by Meredith Corporation:

“Latinas confirmed that they are not only shopping the Hispanic aisle – they have eclectic palettes and enjoy cooking a wide variety of foods”.

So don’t believe everything they tell you about my people. We (i.e. The Hispanics) are so eclectic that in fact have joined forces with the Chinese to come up with this:

chinese_Hispanic

 

This entry was posted in Food, Marketing & Advertising, Research, Stupid propositions and tagged . Bookmark the permalink.

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