Univision Might Want to Reconsider the Name of ‘Flama,’ its New Millennial Destination

Flag_of_FLAMA

As I reported a few days ago on Portada Online, Univision soon will debut Flama, a “digital destination that promises culturally relevant content targeting Hispanic millennials.”

So far so good. As most Spanish-speakers know, “flama” is Spanish for “flame,” which I think is a great name for a Hispanic media outlet. However, a simple Wikipedia search, informs us that FLAMA is also the acronym of:

The Frente de Libertação do Arquipélago da Madeira (English: Madeira Archipelago Liberation Front), a right-wing terrorist paramilitary organisation from Madeira, whose main goal was to achieve Madeira’s independence from mainland Portugal.

Wait. What?!

I’m sure Univision’s Flama has absolutely nothing to do with a paramilitary organization in Madeira, but just in case, it might be safer to be really “millennial” about it and just call it “Flame?”

Just sayin’

This entry was posted in Television, Univision and tagged , , . Bookmark the permalink.

2 Responses to Univision Might Want to Reconsider the Name of ‘Flama,’ its New Millennial Destination

  1. Allen Manana says:

    Or they could have, correctly, called it caliente.

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