
Remember .SOY?
Google’s Latino-specific domain, crafted specifically with us — “The Latin people” — in mind will soon have (Latin) company.
The U.S. Hispanic Chamber of Commerce (USHCC) has partnered with eCOM-LAC to launch yet another Latino-specific domain: .LAT, which according to its creators, is going to instill LATIN IDENTITY (yes, with bold and capital letters) to your Latino website targeting Latino people in this Latino world.
Keep in mind, though, that you must be a pretty wealthy LATINO, since the initial registration fee for a .LAT domain starts in “only” $75,000.
¡Ay caramba!
Hat tip: @Don_Marquito