Sprint Revives Locomía in Latest Campaign, Because Everybody Wants the 80s Back


The original members of Locomía

I don’t know about you, but I spent a pretty good chunk of my youth dancing like a maniac to the ridiculous tunes of Locomía, the Spanish 80s pop band formed by four flamboyant fashion students who wore makeup, outrageous outfits and couldn’t go anywhere without a giant hand-held fan.

Well, if you are among the unlucky who never met them, Sprint is bringing them back (sort of) in its latest Spanish-language campaign created by ALMA in Miami.

Below is the commercial that debuted on Friday — though you might want to watch some of their original non-commercial work and this blogger’s favorite (also below.)

Via: CNET en Español

And this blogger’s personal favorite….

This entry was posted in Awkard homages, Latin America, Latin celebrities, Marketing & Advertising, Sal & Pimienta, Spanish, Technology, You Tube and tagged , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s