Mexican media giant — and Univision partner in [programming] crime — this week announced the launch of Blim.com, an OTT service á la Netflix.
Per the official announcement, the service is expected to cost $6.05 per month (which is roughly many, many, many pesos) and feature “relevant, Spanish-language programming targeting users in Mexico and Latin America.”
Mexicans promptly took to Twitter to share their “enthusiasm” around this thing. NOT.
Here are only a few examples of what Mexico twitteratti is saying about Blim.com
¿Y por solo $109 pesitos?@Blim_MX 😂 pic.twitter.com/IRzLH0QV1y
— Gaboshok (@gabundox) 24 de febrero de 2016
“Everyone is making money on the Internet; except us!” — Televisa introducing Blim.com
“Todo mundo está haciendo dinero con la Internet menos nosotros”
— Televisa presentando #Blim pic.twitter.com/14v7VoGTEe
— Los Simpson (@LosSimpsonMX) febrero 22, 2016
My friend, Azcárraga. Congrats on Blim; you do know what young viewers really want to watch on the Internet.
Amigo @eazcarraga felicidades por Blim. Tú sí sabes lo que la juventud de México quiere ver en internet pic.twitter.com/RiuEXKsJYD
— Callodehacha (@callodehacha) febrero 23, 2016
My phone is so smart, it will not install Blim
Si debe ser inteligente mi teléfono, pues no me deja instalar #Blim
— Gianni Pex (@Gianni_Pex) febrero 23, 2016
Or … does it only work on Alcatel phones?
Al parecer #Blim sólo funciona en dispositivos Alcatel.
— Gianni Pex (@Gianni_Pex) febrero 23, 2016
This survey
¿Qué opinas de #Blim?
— BuzzFeed México (@BuzzFeedMexico) febrero 23, 2016
Ironies aside, there are some tuiteros, including God himself, who think Blim can be a success. But three things must happen first:
1. Better programming
2. Better pricing
3. Netflix must disappear
Para que televisa triunfe con #Blim necesita sólo 3 cosas:
1. Mejores contenidos.
2. Un precio más bajo.
3. Que Netflix deje de existir.— Dios〖∆〗 (@Dios_Padre) febrero 23, 2016